Think like a marketer from one of five brands. Who is their target market, and what promotional strategy(ies) do they implement to win over their customers? Did it work on you?

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25 Aug 2021 susan

Think like a marketer from one of five brands. Who is their target market, and what promotional strategy(ies) do they implement to win over their customers? Did it work on you?

1. Discuss five (5) of the favorite brands that are part of your everyday life, and how and why they became part of it

(Five Brands: Nike (sneakers & apparel), Total Gym FIT (home fitness equipment because I love working out, athletic), Optimum Nutrition (whey protein powder drink mix – used to help me stay fit between meals and replenish nutrietns), Netflix because I love watching good shows, H&M clothing (very fashionable style – city style)

2. What is your overall perception toward these brands?

3. Take a moment to think like a marketer from one of the five brands you just discussed: who is their target market, and what promotional strategy(ies) do they implement to win over their customers? Did it work on you?