Imagine yourself an entrepreneur (in the industry of your choice) planning to introduce a new product (of your choice) to the marketplace in today’s environment. Provide an Environmental Scan of how you view those “uncontrollable” elements affecting the potential success of your new product. Provide at least one point for each of the five environmental forces in your scan (technological, economic, political/regulatory, social/cultural, competitive).f
Imagine yourself an entrepreneur (in the industry of your choice) planning to introduce a new product (of your choice) to the marketplace in today’s environment. Provide an Environmental Scan of how you view those “uncontrollable” elements affecting the potential success of your new product. Provide at least one point for each of the five environmental forces in your scan (technological, economic, political/regulatory, social/cultural, competitive).