Discuss the impact of external environmental factors on your chosen using PESTEL analysis for chosen business.
Assignment brief:
Businesses employ number of strategies to gain competitive advantage over their competitors. Many times the outcome is influenced by the strategies of their competitors, changes in the business environment and ability of the leadership influences the businesses’ strategy and response. There is also increasing importance of CSR is also influencing business like never seen before.
Assessment Task Description
For this assignment, you are required to select any company from the list given below (Focus only on their UK operations) and perform the following tasks.
- Zara
- Marks and Spencer
- Primark
- Next
- H&M
- Discuss the impact of external environmental factors on your chosen using PESTEL analysis for chosen business. (approx. 500 words)
