BUS 599 SU Non Alcoholic Beverage Company Name Paper

Company Description and SWOT AnalysisIn this assignment, you will create a revised company description and mission statement based on the feedback you received in the Week 1 discussion. Then, you will conduct a SWOT (strength, weakness, opportunity, and threat) analysis for the type of beverage you have selected and for your company. As you work on the assignment, consider why you have chosen one type of non-alcoholic beverage over another and the reasons for that choice.. Write a paper in which you do the following:Create your revised Non-Alcoholic beverage (NAB) company name and explain the name’s significance to you. Describe a NAB that you would produce and sell. The name of my nonalcoholic beverage is Equalizer Sparkler Energy DrinkDevelop your company’s mission statement and provide a rationale for its components.A template will be provided.Describe the trends in the non-alcoholic beverage industry, especially the specific type of beverage category you have chosen.Provide an overview of your company’s distribution channels. Explain the manner in which your product will reach end users. Provide a rationale for your chosen method.Outline at least three types of risks (including any regulatory risks) that your business faces. Describe your company’s plan to mitigate such risk.