Two replies | Anatomy homework help

  
Instructions: Peer Responses 
125 Word Minimum
RESEARCH (Label this section)

Teach the topic to students. Responses must add new      information not previously discussed. Consider new factual information      tied with critical thinking. Share interesting and current research on the      topic.
Use APA citations in the post to clarify sources.
Do not simply summarize another student’s post and      agree/disagree.
Consider starting out posts with, “A research article I      found said,” “Did you know,” or “Three things I found      interesting were… .”

CRITICAL THINKING (Label this section)

Pose new possibilities or opinions not previously      voiced.
Connect the dots. Why is this an important topic for      you, your community, society, or the world? How does it relate to other      concepts in the text?
Add references and word count for all posts.

Post 1
Motion Sickness: How the Vestibular Apparatus Enables the Brain to Interpret the Body’s 
Position and Movements
 
Research:
Vestibular receptors are found in the inner ear next to the cochlea. Notably, they perceive rotational movement (head turn), translations (linear motion), and head tilt in relation to gravity. Consequently, it converts these motions to neural signals that can be transmitted to the brain (Saladin,2020). Further, the Vestibular system, the apparatus of the inner ear involved in balance. The vestibular system consists of two structures; the bony labyrinth of the inner ear, the vestibule, and the semicircular canals, and the structures of the membranous labyrinth contained within them. When the brain interprets the signals differently, it results in motion sickness (Saladin, 2020). Thus, motion sickness occurs when the movement an individual sees is different from what the ear senses (Centers for Disease Control and Prevention., 2022). Further, it is a common disturbance that can occur to every healthy individual. Notably, it is a psychological response to stimuli like air travel, sea, or road. According to CDC, one in every three people get motion sickness at some point, with children between 2-12 years being the most susceptible. Additionally, women pose a risk factor for motion sickness, especially when menstruating, pregnant, or on hormones. Also, individuals using medication and those who get frequent migraines are at risk of contracting motion sickness.
W.C.  211
Critical Thinking:
Motion sickness can affect anyone. It is associated with symptoms such as nausea, diarrhea, vomiting, headache, general discomfort, apathy, excessive salivation, warm sensation, and drowsiness. This means that when an individual travels, the disturbance makes them not enjoy their journey. Also, pregnant women will most likely experience motion sickness along the journey. I can relate. I have two children that get severe motion sickness. They can not sit in the back seat. They must sit in the front, or they will be sick every time. To avoid motion sickness, one can keep hydrated by drinking water, avoiding alcohol and caffeine, and reducing sensory input such as closing eyes or sleeping. Further, using distractions such as music and controlling breathing can help individuals.
W.C.  129
References
Centers for Disease Control and Prevention. (2022, January 28). Motion Sickness | Travelers’ Health | CDC. Retrieved April 3, 2023, from https://wwwnc.cdc.gov/travel/page/motion-sickness#:~:text=Motion%20sickness%20happens%20when%20the,boat%2C%20or%20amusement%20park%20ride.
Saladin, K. (2020). Anatomy & physiology: The unit of form and function (9th ed.). McGraw Hill Education.
W.C.  397
POST 2
How do we test a reflex? Typical reflex arc
COLLAPSE
Top of Form
How do we test a reflex? Typical reflex arc
RESEARCH
Reflex is a trigger response from our body that gives our muscles permission to immediately respond to the stimulus instead of waiting for a reaction from the brain. The reflex arcis made up of 5 components: receptor, afferent fibre, spinal bord center, efferent fibre, and then the muscle and tendon itself. How do refelxes even work? It all starts when the receptor recieves the notice of pain or change done to our body, we are using paper cut as an example. The nerves then carries the pain from the affected body part to the spinal cord, in this case it would be your hand or finger. The connector to the spinal cord then passes the message from sensory to motor nerve to trigger a reaction. The motor nerve then passes on the message away from the spinal cord to the affected area, which would be your skin in this example. Once the message is passed on to the affected organ upon feeling pain, you then have the reflex or reaction to get your hand or finger away from what caused the paper cut. Saladin, K. (2020) It is important test our reflexes. Testing our reflexes helps determine if a person’s nervous system is functioning properly. When checking your knee reflexes, you should be pressing down on the dorsum of the foot as well as while tapping on the patellar tendon. Lees, A. J., & Hurwitz, B. (2019, January 1) Anyone can test reflexes as long as they position certain muscles and properly locate those tendons, you should have a response. The most simple reflex test would most likely be a muscle stretch flex. The knee jerk method is one of the ways to test a stretch flex used in many clinical practices. People may think that the knee is the only body part to react, but it also triggers other muscles to react including your lumbar region on the spinal cord & your quadriceps. A bicep reflex can also be performed by strucking the brachii tendon with the tendon hammer. An absece or lack of reflexes or any other reaction may be the cause of other underlying nuerological diseases and or issues. Newman, G. (2023, March 15)
WORD COUNT: 350
CRITICAL THINKING
Do you remember going to the doctor or watching a movie and they are tapping on the patient’s knees? That is what this subject reminded me of! I use to play around with my knee reflexes in grade school thinking it was cool to see the reaction of my knee bouncing up after tapping it with my phone! People also forget that you don’t have to only use muscles and tendons. Most of the time, medical professionals go for the pupillary light! The pupillary light method is when you healthcare professional or eye doctor shines a light through your eye to see if the contract. This reaction occurs when the light shined is hitting the optic nerve cause the pupils to dilate.
WORD COUNT: 122
WORD COUNT TOTAL: 472
REFERENCES
Lees, A. J., & Hurwitz, B. (2019, January 1). Testing the reflexes. The BMJ. https://doi.org/10.1136/bmj.l4830
Newman, G. (2023, March 15). How to assess reflexes – neurologic disorders. Merck Manuals Professional Edition. Retrieved April 7, 2023, from https://www.merckmanuals.com/professional/neurologic-disorders/neurologic-examination/how-to-assess-reflexes 
Saladin, K. (2020). Anatomy & physiology: The unity of form and function (9th ed.). McGraw Hill Education.

Health promot resp | Nursing homework help

1.  Liset
Stopbullying.gov is an online platform developed by the United States Department of Health and Human Services to prevent and treat bullying. The website offers a wealth of resources for parents, educators, and adolescents on how to avoid and successfully respond to bullying. The Bullying Prevention Training Module, a free online training course targeted for educators, is one of the resources offered on the website. The lesson gives an introduction of bullying and its impacts, prevention techniques, and advice on how to respond to bullying events. The Bullying Prevention Fact Sheet is another resource on the website that gives an overview of the bullying problem, including information on prevalence, risk factors, and repercussions. The fact sheet also explains how to spot the indications of bullying, how to prevent bullying, and how to properly respond to it.
The resources provided by stopbullying.gov for parents are comprehensive and aim to equip them with the knowledge and skills necessary to support their children who may be experiencing bullying. The Parent Guide, for example, provides practical advice on how to talk to children about bullying and how to recognize the signs that a child may be experiencing bullying. Additionally, the guide provides tips on how to communicate effectively with school officials and work collaboratively with other parents to prevent bullying. These resources can be invaluable for parents who may feel unsure about how to approach the issue of bullying with their children and how to advocate for their child’s well-being in the school environment.
The resources provided by stopbullying.gov for youth who have been bullied are diverse and tailored to different needs. The It Gets Better Project, for example, is an initiative that aims to provide encouragement and support to lesbian, gay, bisexual, and transgender (LGBT) youth who may be facing bullying. The project features videos and stories from individuals who have overcome adversity and found happiness and success in life. Additionally, the website provides information on hotlines and support groups that youth can reach out to for immediate help and guidance. These resources can be crucial for youth who may feel isolated or helpless in the face of bullying, providing them with a sense of community and hope for the future. In conjunction to these resources, the website offers advise on how to build a safe and supportive school climate, as well as how to develop and execute effective bullying prevention school policies. The website also explains how to collaborate with neighborhood groups and other stakeholders to avoid bullying and promote good youth development.
Lastly, the website includes resources for academics and policymakers, such as connections to studies on bullying prevention and information on federal and state bullying prevention regulations. These materials can aid in the creation of successful methods for avoiding bullying and assisting bullied kids. Ultimately, stopbullying.gov provides an extensive array of materials for avoiding bullying and aiding mistreated children. These tools are intended to be user-friendly and accessible, and they may be used by parents, educators, and adolescents to address the issue of bullying and its effects.
Reference
Health Resources and Services Administration (HRSA). (2022, October 12). Stop Bullying Home Page. StopBullying.gov. https://www.stopbullying.gov/
2. Livan
Bullying among children who share different settings such as school or neighborhoods where they live is a present issue in current life with a tendency to increase reports of cases that have had serious consequences and even suicide in children and adolescents. Many studies worldwide try to find the causes of this type of behavior that affects children and their families so much, most of these investigations agree that the cruel behaviors present in some young people and children are of multifactorial origin, many related to situations experienced in the family environment such as violence, parental divorce, abandonment or lack of family attention to their children and even the uncontrolled and unsupervised use of technology, widely accessible audiovisual materials on internet platforms not suitable for minors age or video games where violence is explicit. The truth is that we are facing a real problem of coexistence with catastrophic results for the victims who may present serious mental health problems such as depression, anxiety, low self-esteem, insecurity and fear, school rejection and even suicide. (Cowie, H. 2021)
       Addressing a case of intimidation implies the evaluation of both the harasser and his victim; both personalities require attention and professional evaluation. While the harasser can escalate to aberrational and even criminal social behaviors, her victims can grow up as depressed, insecure, and psychologically damaged people that interfere in both their family and professional lives. (Downes, P. 2022)
       The most important point right now is prevention. Avoiding bullying is an obvious need and this implies the collaboration of teachers, parents, and other factors in the community. Many actions and measures are put into practice with different results and impacts but all with their advantages. Talk about the subject with the students, show its consequences, do group activities always with supervision. Identify both bullies and their victims. Be aware of the most difficult cases to identify, such as mockery without physical aggression. Early identification of young people with potential personalities and traits to be abused, such as those who are part of the LGTB community, immigrants, or those with low economic resources. (Foody, M. et al. 2019) Teach, educate children and their parents on the subject, guide them on the importance of asking for help, how to do it and who to go to. Parents must learn to listen to their children, show support and trust. Monitor their school progress and behavior. It is important to instill in children that revenge is not a way, that running away from dangerous situations can save your life or that feelings can be expressed without aggression. Safety in schools and the work being supervised by teachers and caregivers must be strict. Homes and schools must work together in this scenario and learn about the many organizations that exist to help eradicate this harsh reality. Put into practice the keys to preventing bullying, which consists of establishing rules, recognizing, and identifying potential bullies and their victims, responding with specific actions, and publicly rejecting those behaviors to create an anti-bullying culture in the school environment. (Keating, S. et al. 2021)
References
Cowie, H. (2021). Peer support schemes. In P. K. Smith & J. O’Higgins Norman (Eds.), The Wiley Blackwell Handbook of bullying: A comprehensive and international review of research and intervention (pp. 317-332).
Downes, P. (2022). Framing early school leaving and bullying prevention as issues of concentric inclusive systems in a global context. In R. Baikady, S. M. Sajid, J. Przeperski, & M. R. Islam (Eds.), The Palgrave handbook of global social problems. Palgrave Macmillan.
Foody, M., McGuire, L., Kuldas, S., & O’Higgins Norman, J. (2019). Friendship quality and gender differences in association with cyberbullying involvement and psychological well-being. Frontiers in Psychology, 10(1723), 1–13.
Keating, S., & Collins, B. (2021). Bullying prevention through curriculum and classroom resources. In P. K. Smith & J. O’Higgins Norman (Eds.), The Wiley Blackwell Handbook of bullying: A comprehensive and international review of research and intervention (pp. 278-302).

Week 3 problems (mkt6250 healthcare marketing)

 Week 3 Problems         
Chapters 6, 7, and 8

A health system has established an ACO and has assumed risk for a  substantial number of patients who have been attributed to this ACO.  As  a result, it is important that the organization now focus on population  health as opposed to its historical position of medical intervention  when a patient needs surgery because it is rewarded for keeping a person  healthy as opposed to performing surgery, lab tests, diagnostic  surgery, and so on.  However, the patient base that is a part of the ACO  represents a range of individuals.  As the vice  president of medical affairs looks over the patient base, he realizes he  faces a significant challenge.  Calling together a planning team that  consists of the head of data analytics, the chief clinical officer, and  the head of marketing and planning, he says, “I am not sure how we  should slice this group up.  We are entering a new group of care  management here after years of just taking care of patients as they come  through the door.  This represents a new and exciting challenge.   I  think managing people to stay healthy is what we have always wanted to  do but restructuring ourselves to do it efficiently and well is a very  different approach.  How do we go after this elephant?”   The head of  data analytics speaks up:  “The one good thing is we now have an  electronic medical record system that is functional, and people seem to  have bought into pretty well.”  The chief medical officer then chipped  in:  “I do agree that the clinical staff is excited about the challenge,  but we need a plan fairly quickly that is clear and easy for us to lay  out to all.”  The marketing director is next.  It is you.  Lay out the  best approach.
Anna Lenox recently accepted a new position as a marketing director  at a medium-sized 350-bed hospital in a major metropolitan city.  In her  first meeting with the hospital CEO, he said, “Anna, we have a real  challenge to deal with.  I have established a patient ombudsperson who  used to be part of our volunteer office.  She has been a great  contributor to the organization, and her spouse is a senior member of  the hospital staff.   The problem is several people have written into  the local paper recently complaining that the hospital has not addressed  their complaints and honestly some of these issues are pretty minor.   However, last week, we had a pretty serious major clinical problem that  the chief medical officer had to get involved in.   I just don’t know  what people want anymore.  We have always tried to treat patients  respectfully and fairly.  I think it’s time we have a discussion with  the leadership team.  I’d like you to lead this discussion.” Outline the  areas that you think should be discussed.
A large 50-person multispecialty group held a semiannual retreat on a  Saturday to review the group’s operating progress and to assess  financial targets, staffing issues, and any patient issues that had  arisen.  Monthly financial targets and the like were always reviewed by  the executive committee, but this allowed the entire partnership to be  informed of the status of the group.  At this meeting, the administrator  presented the patient satisfaction scores, which were generally quite  good.  However, she did want to call attention to some disconcerting  tends.  “We have a staff team that is assigned to monitor social media  pages,” she said.  “Lately, some of our patients have posted rather  disparaging remarks concerning impersonal care during their visits, now  that we have transitioned to the EHR.  They feel some of our doctors are  only looking at the computer.  We have seen these remarks on Foursquare  and on some blog posts.  This isn’t good.  One of the staff found come  really negative comments on Yelp.”  “Ridiculous,” said Dr. Johnson, one  of the more senior member of the group.  “I have not had a single  patient complain to me.   And I will admit that I do hate to look at  that darn thing; it is a pain in the neck.”  Two other physicians agreed  with Dr.  Johnson, saying no one complained to them.  An assistant  administrator who was responsible for the operations at the front desk,  scheduling, and billing said he had reports from staff that some  patients did complain to the billing department about visits with the  clinical staff on discharge, but the number was small.   During the  lunch break, this issue was still a topic of conversation.  What is this  group experiencing?  Is the physician correct?
The Radnor Pediatric Care group has grown dramatically in recent  years.  Located in a midsized city in the Southeast that had seen an  influx of younger families, the practice had recruited pediatricians and  physician extenders to meet the increasing demand of patients,  The  group was also quite aggressive in ensuring that the diversity of  practitioners was a key part of its recruiting efforts and a hallmark of  which senior group members were proud.  Now entering the 10th year of  the practice, the group had five locations throughout the metro area,  but there were some early concerns in terms of the financials.  At a  quarterly meeting of the executive committee, the practice administrator  reported for the first time that practice growth and revenues were both  flat.  This was a first in the group’s history.  The timing of this  message was somewhat fortuitous in that the group had already planned a  fall meeting of all its clinicians at a local hotel.  The group is  trying to determine the best path forward.  You are the marketing  director for Radnor Pediatric and have been asked to provide a sense of  possible direction and rationale.  In assembling your notes, you provide  an overview of the practice:

        Radnor Pediatrics

Five clinic locations: two sites have weekend hours.
Website: This is updated on a quarterly basis.
After-hour support: This is provided by hospital urgent-care locations downtown.
Walk-in appointments: These are available at central Radnor  Pediatric locations five days a week before regular appointment visits  from 7 a.m. to 8a;30 a.m. when all offices open.
Prescription refill requests: These can be left after hours o the answering machine at the main clinic site.
Appointment requests: These are made at each office when the  practice site opens.  The hours for two office locations are from 9 a.m.  to 4 p.m.; the main clinic site is open 8 a.m. to 5:30 p.m. (except the  walk-in time), and the far west site is 8:30 a.m. to 5 p.m.

In today’s environment, how could Radnor Pediatric restore the growth possibilities for the group practice?

Macro social work: crisis intervention

300 words
Imagine the Campbells’ town has just experienced a tornado. The town is devastated. Schools, businesses, and multiple homes are damaged. The town contacts you to be part of the crisis team to attend the town meeting.
Social work action often occurs on the macro systems level. This  week’s readings discuss macro-level interventions, including the  following:

Engaging community.
Advocacy.
Application of policy.

Using a chosen peer-reviewed article or scholarly based website  that provides macro-level trauma or solution-focused best practice  interventions, in your initial post respond to the following:

Provide a summary of your source’s recommended macro-based community best practice intervention. Describe how you would apply it to  this situation.

Introduction
Throughout this course and your  synchronous activities, we will be focusing on the members of the  Campbell family. Please review the following case information to get an  understanding of this family, including demographic information, roles,  and identified issues. You will use this case study as a basis for your  final treatment plan.
Meet the Campbell Family
This  family lives in Fort Lupton, a rural town in northern Colorado with a  population of almost 7,500 residents. About 55% of residents are  Hispanic and another 42% are white. The unemployment rate is 16%. The  primary industry in Fort Lupton is construction, although there is also a  growing gas and oil industry.
The family was referred to Weld  County’s Department of Health Services for assessment and evaluation  after the 15-year-old son, Jacob, was charged with grand theft auto. He  is scheduled to attend court later this week. Kali, Jacob’s 17–year–old  sister, has previously been on probation for drug use and possession of  marijuana.
Jacob and Kali’s dad, Joe, has requested a meeting. He  says, “My family is falling apart, and no one is talking about it.” He  says that Jacob is a screw–up and doesn’t seem to care, and that Kali,  who never leaves her room, is always high. “Frankly, I don’t blame her,”  he says. “My wife Karen her mother, is drinking herself to death.”
At  the intake, each family member filled out a brief entrance form. Joe is  frustrated and on edge, saying that no one wanted to come, including  his wife, and he had to bribe his daughter and son to get in the car.  Karen is sitting next to her son with her head down, avoiding any eye  contact. Kali laughs at her father and is on her phone. Jacob has his  baseball cap pulled over his eyes, slumps in his chair, and is  pretending to be asleep.
Karen Campbell

Karen  Campbell is a 34–year–old female. Her father is Hispanic, second  generation from Mexico, and her mother was Hopi Native American. She is a  stay–at–home mom who works part time for a friend with a house cleaning  business.
Karen’s father is 55. He lives on the family ranch  where Karen grew up, and Karen says she sees him a couple of times a  year. Karen’s mother passed away two years ago at the age of 51 from  heart failure.
Karen has no siblings. Her brother committed suicide when he was 14 years old. Karen was 10 at the time.
Karen was raised Catholic, but has not attended church in over 20 years.
Karen is a stay at home mom that works part time for a friend who has a house cleaning business.
Karen  says that she started dating Joe in the eighth grade. They married when  Karen got pregnant with Kali at the age of 17. They have been married  for 17 years, with two previous separations. The first separation was  when Karen was three months pregnant with Kali and Joe enlisted with the  Army. Karen says her mother made her move back home at that time,  because she didn’t trust Joe. When Joe finished his two–year commitment,  they reconciled, right after Karen delivered Jacob.
The second  separation was two years ago, and Joe actually filed for separation.  Karen says it was because she was not coping well with her mother’s  death, that she “just fell apart.” Joe didn’t know how to handle it, so  he just left. (For his part, Joe says he left her because she was  depressed and drinking herself to death like her mother did.)
Karen says she is anxious about obtaining help, but that she also feels guilty, and that she is a failure as a parent.
She  says, “My kids used to like me, we used to be close. Now they never  talk to me —they avoid me, really. I’ve failed them as a mother, so now I  really have no purpose in life.”
Karen reports one good  girlfriend whom she does not see often. She does not go out socially,  and she drinks at home to “calm her nerves.”
Karen presents as unkempt, frazzled, and nervous. She has dark circles under her eyes and looks physically unhealthy.
Karen reports a previous diagnosis of depression and has active diabetes. She also reports current high levels of anxiety.

Joe Campbell

Joe is a 35 year old Caucasian male who is  estranged from his father Bob. Joe has not talked to Bob since his  father left the family over 25 years ago. Joe’s mother is in the local  nursing home, after having been diagnosed with early onset dementia at  the age of 57. Joe says he picks his mom up every Sunday to attend the  Lutheran church. He reports being very close to his mother, and says he  is frustrated that Karen and the kids refuse to go to church with them.
Joe  has two older sisters who live in the same town. He says he tries to  see them, but Karen doesn’t get along with them, so “it’s not really  worth the effort.”
Joe is an Army veteran and served for two years in Afghanistan after his high school graduation, shortly after marrying Karen.
Joe  is a long–haul truck driver. He was once a police officer, but he was  injured on the job 10 years ago. After he left the force, he started  working for his brother–in–law’s trucking business. He says it helps his  marriage to be away from home for long periods of time, but because he  is gone so much, the kids don’t listen and “everything has fallen  apart.”
Joe is an active member of the American Legion and he is  there most nights that he is not working, talking to the other police  officers and community members.
Joe says Karen was his high  school girlfriend, and when she got pregnant he did the right thing by  marrying her. He says he joined the Army so he could provide a better  life for his family, and he was devastated when Karen moved out of their  home to live with her mother.. He says he had to beg her to come back,  and it was only after she became pregnant with Jacob that they  reconciled.
Joe says he left again two years ago and moved in  with his sister and brother“in”law after Karen’s mother died. Karen had  started to drink heavily, and began to be angry and violent towards him.  He moved back home about a year ago when he realized his kids were out  of control and Karen needed some help in dealing with their behaviors.
Joe  said in his individual intake that he wants a divorce. “I can’t stand  Karen, her drinking, and how she has given up, but I am afraid for my  kids if I leave,” he said. “They’re already a mess because of her, and  if I leave, who knows what will happen?”
Joe smokes cigarettes on a daily basis and “drinks beers with the guys.” He denies any previous psychological diagnosis.

Kali Campbell

Kali is a 17–year–old mixed–race teenager who presents as quiet, agitated, and disengaged.
She  has been arrested twice for drug use and possession of marijuana. She  is still on probation for her last charge six months ago, when Kali and  her girlfriend were caught smoking marijuana at the high school football  stadium.
Kali says that she is bisexual and her parents think  it is “a stage,” but she feels that she loves all people. She says that  she is in love with her girlfriend, who is 19 years old.
Kali  says she doesn’t go to school because it is stupid and she doesn’t learn  anything. After her girlfriend graduated last year, there is just no  reason to attend. She says, “There is nothing my parents or the stupid  law can do about it. I am 17! They can’t make me go if I don’t want to  anymore, so mom can just get over it and stop crying about it.” Her dad  says she left school because she is embarrassed that she is gay and was  bullied by the other kids.
When asked what her future plans are,  Kali says, “I’m just waiting to turn 18 so I can get out of this stupid  place with my girlfriend, because we are going get as far away from  here as we can.” Kali reports no desire to find a job or obtain her GED.  She says she may go to school later to become a hairdresser, but only  if she has to.
Kali has violated her probation by testing  positive for marijuana. During her intake, she said, “Drug laws are so  stupid. It’s a natural plant! And why does it matter if I am 17 or 21?”  Kali says smoking marijuana helps her to stay calm, reduces her anxiety,  and helps her deal with her parents’ constant arguing. “Well, if you  can call it that,” she says. “Mom yells and dad just sits there and  takes it, I don’t know why.”
Joe says, “Kali is a beautiful kid, but she takes after her mom – which sucks, because she won’t amount to anything.”
“I  don’t know what to do with her now that she likes girls,” Karen says.  “It’s so embarrassing that she keeps getting in trouble with this girl,  but I know it will pass. It’s just hard to watch her make these bad  decisions. I don’t know what the big deal about marijuana is, it’s not  like we didn’t drink when we were her age. Why does the law have to get  involved? If it keeps her calm, what’s the problem?”
“I think  Kali is depressed but she won’t talk about it,” Joe says. She told me  once, “I’m not a mess like mom! If I was depressed I would be like her, a  stupid mess who does nothing but drink and sleep. I am nothing like  her.”
Kali has never had an official diagnosis, but was referred  to counseling for depression by her school counselor as well as her  probation officer.

 Jacob Campbell

Jacob  has recently been charged with grand theft auto and is scheduled to  attend court this week. “I was bored and we had just won the regional  football playoffs,” he says. “Mom picked me up drunk at the school, and  dad was gone who knows where, maybe working, so what was I supposed to  do? My teammates needed me. So I drove her home and she passed out. I  didn’t want to take her car, so I took the neighbors’ car. They always  leave the keys in their car, and they’re old, so I didn’t think they  would ever know.”
Kali says that Jacob has been taking the  neighbor’s car frequently, probably since he was 13, and that he was  just stupid this time and got caught.
Jacob has many friends at  school and is on the track team as well as the football team. He wanted  to be a police officer like dad, but now that he has been arrested, he  doesn’t know what he will do. “I’ll probably have to drive a truck  because I screwed up and I won’t be able to be a cop,” he says.
Karen  blames Joe for Jacob’s predicament, complaining that Joe is never home  to take him anywhere. “Jacob is my sweet little boy,” she says. “He  doesn’t deserve this!”
Jacob gets decent grades at school, but  is often truant. He says he doesn’t go to school so he can take care of  his mom “on her really bad days.” Kali says, “You mean on her  hungover–and–can’t–stop–vomiting days.”
Jacob has been suspended  from school twice over the past year for fighting. When asked about the  fights, Jacob shrugs his shoulders and doesn’t want to talk about it.  Joe says Jacob was protecting his sister when other kids said nasty  things about her. “He’ll do his duty as a brother,” Joe says with some  pride. “No matter how stupid his sister is, he sticks up for her.”
Jacob  presents as quiet and polite. He seems to avoid conflict and doesn’t  want to answer questions directly, allowing his family to answer for  him.
Jacob’s best friend is his cousin Tom, who is also 15 years  old. “I wish he would stop hanging out with Tom,” Karen says. “Joe’s  family is nothing but trouble.” Visibly irritated, Joe says, “My nephew  is a great kid! Karen just doesn’t want my family to see what a drunk  she is.”
Jacob’s probation officer has sent him to see a psychiatrist for a potential diagnosis of conduct disorder.

Business finance – operations management operations, technology,

Overview
In this assignment, you will focus on these sections of your business plan:

Operations.
Technology.
Management and Organization.
Social Responsibility.
Financials.

You will revise the Operations, Social Responsibility, and Financials sections based on the feedback you received in the discussion threads and any changes you want to make to your business plan.
The Technology and Management and Organization sections are new. You have not worked on these sections in your discussion threads.
The assignment consists of two parts:

The business plan (A3-Operations, Technology, Management, and Ethics Plan Template Download A3-Operations, Technology, Management, and Ethics Plan Template[doc]).
Business plan financials (using the Business Plan Financials Excel Template).

To successfully complete this assignment, you must attach both documents to the submission area as separate files and then click Submit.
Reminders and Notes

Your chosen company will operate in a 100-mile radius from your home address. Your goal is to reach $1 million in sales by the end of the second year.
Be sure to follow the guidelines, whether you use the snack food company scenario or the company of your choice:

You are not starting this assignment from scratch. You have already worked on these sections of your business plan in the weekly discussions:

Operations (Week 5 discussion).
Social Responsibility (Week 6 discussion).
Financials (Week 7 discussion).

Part 1: Business Plan
Write a 4-8 page paper, in MS Word, in which you provide the specified information in each section.
Operations Section (1-2 pages)
Notes

Chapter 11, “Operations,” pages 195-218, of your textbook provides information about developing an operations plan. The chapter also provides a sample operations plan. You’ve already read this chapter in Week 5. Refer to it on an as needed basis as you work on this section of your business plan.
Assign a dollar amount to each operational cost you find; you will need these figures for your financials (Business Plan Financials Excel Template).
If you are working with the snack food company scenario, be sure to use the information and costs provided in the Snack Food Company Guidelines.
Revise your post and the feedback you received on it in the Week 5 discussion thread to create your operations plan.

Instructions

Create an operations plan for your selected company expanding on each of these topics:

Facilities.

Consider questions such as these regarding facilities:

Will you rent or buy your facilities, or will you outsource production to an existing company?
If you are renting or buying your facilities, what utilities will be required to run the operation?
What will be the costs associated with any necessary utilities?

Production Process or Description of How Your Business Will Operate If Retail or Service Company.

Include any equipment you plan to use, if applicable.

Research needed equipment, such as machines, refrigerators, burners, ovens, and so on.
Will you rent or buy needed equipment?
How will you maintain and clean the equipment?
How will you ensure quality control?
What capacity do you intend to reach?
If you have a retail or service business, consider any equipment you might need in your process.

Explain your approach to inventory, as applicable.

Where do your supplies come from?
What is your turnaround time to produce your product once you have received an order?

Research and Development.

How will you stay abreast of new developments in the industry?
What new products or services are in development?

Personnel Needs in Operations.

How many operations employees do you plan to have?
What will their roles be?

Technology Section (1-2 pages)
Notes

Chapter 12, “Technology Plan,” pages 225-234, of your textbook provides information about developing a technology plan. The chapter also provides a sample technology plan. You’ve already read this chapter in Week 5. Refer to it on an as needed basis as you work on this section of your business plan.
Assign a dollar amount to each technology cost you find; you will need these figures for your financials (Business Plan Financials Excel Template).
If you are working with the snack food company scenario, be sure to use the information and costs provided in the Snack Food Company Guidelines.
Consider the type of technology your selected company will use to conduct activities, such as managing personnel; taking, fulfilling, and tracking orders; managing inventory; communicating with customers and providing customer service; and producing your product or providing your service.

Instructions

Create a technology plan for your selected company expanding on each of these topics:

Software Needs.

Examples of software you might need include graphics, customer relationship management, accounting, inventory, and office suite.

Hardware Needs.

Examples of hardware you might need include computers, monitors, servers, routers, and tablets.

Telecommunication Needs.

Examples of telecommunication equipment you might need include phones, Internet, fax, and mobile phones.

Personnel Needs in Technology.

Will your technology personnel be in-house or outsourced?

Management and Organization Section (1-2 pages)
Notes

Chapter 13, “Management & Organization,” pages 235-258, of your textbook provides information about developing a management and organization plan. The chapter also provides a sample management and organization plan. This chapter was part of the assigned reading for this week. Refer to this chapter on an as needed basis as you work on this section of your business plan.
Be sure to include the salary costs associated with the management personnel; you will need these figures for your financials (Business Plan Financials Excel Template).

Instructions

Create a management and organization plan for your selected company expanding on each of these topics:

Key Management Employees.

List key management team members along with a several sentence description of each person’s relevant business background and responsibilities.

Advisors.

List any people you will use as advisors for your business; include a several sentence description of these individuals’ areas of expertise and their expected contribution to the business.

Management Hierarchy.

Outline your company’s management hierarchy using the flow charts on page 248 of your textbook as a guide.
Import/include all charts or diagrams into the MS Word document.

Social Responsibility Section (1-2 pages)
Notes

Chapter 14, “Social Responsibility & Sustainability,” pages 259-270, of your textbook provides information about developing your social responsibility plan. The chapter also provides a sample social responsibility and sustainability plan. You’ve already read this chapter in Week 6. Refer to it on an as needed basis as you work on this section of your business plan.
Revise your post and the feedback you received on it in the Week 6 discussion thread to create your social responsibility plan.

Instructions

Create a social responsibility plan for your selected company expanding on each of these topics:

Impact on Stakeholders.

Describe the ways your chosen company will impact stakeholders, such as employees, customers, suppliers, and the community. This is the people section of the triple bottom line.

What types of benefits (such as health care, flexible work hours, and opportunities for advancement and education) will your company offer employees?
What types of opportunities (such as classes, sponsored events, and assistance to causes and charities) will your company offer the community?

Environmental Impact.

Explain how your company’s activities will affect the environment.
Identify the steps you will take to mitigate any negative impacts.

How will you minimize your ecological footprint in your operations? Consider energy usage, waste disposal, recycling, using recycled materials, et cetera.

Formatting
Format your assignment according to these requirements:
This course requires the use of Strayer Writing Standards (SWS). The library is your home for SWS assistance, including citations and formatting. Please refer to the Library site for all supports. Check with your professor for any additional instructions.

Typed, double-spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
You must include headings in your paper for each major topic.
Include a cover page containing the assignment title, your name, the professor’s name, the course title, and the date. The cover page is not included in the required page length.
Include a source list page. All sources used must be listed in the source list page and have a corresponding in-text citation. Citations and references must follow SWS format. The source list page is not included in the required page length.

Note: There is no minimum requirement for the number of resources used in this assignment.

Part 2: Business Plan Financials
Revise the Business Plan Financials Excel Template based on feedback from the Week 7 discussion thread and changes you make to your business plan.

Be sure the numbers in the Business Plan Financials Excel Template match any numbers included in the Operations, Technology, and Management and Organization sections of your business plan narrative.
Remember that the guidelines, whether for your own startup company or for the snack food company scenario, provide helpful information on completing the worksheets within the Business Plan Financials Excel Template.

Learning Outcomes
The specific course learning outcome associated with this assignment is:

Create an operations, technology, and management plan for a company, including considerations for ethics and social responsibility and business financials.

View RubricWeek 8 Assignment – Operations, Technology, Management, and Social Responsibility Plan (With Financials)Week 8 Assignment – Operations, Technology, Management, and Social Responsibility Plan (With Financials)

How can esa help in chronic illnesses

 
Presentation
Emotional support animals (ESAs) are turning into an undeniably famous type of treatment for individuals with chronic pain or other chronic illnesses. Chronic pain and chronic illnesses can altogether affect a person’s psychological and emotional prosperity, prompting anxiety, wretchedness, and social disconnection. ESAs can offer emotional support and solace to individuals with chronic pain or chronic illnesses, assisting with reducing symptoms and work on by and large prosperity. This article will investigate the use of ESAs in aiding individuals with chronic pain or other chronic illnesses, their advantages, and conceivable aftereffects.
Expecting you live in Washington state and are taking a gander at getting a Run of the Emotional Support Animal (ESA), it’s head to be have two or three bet in the essential necessities for getting an esa letter washington state. An ESA letter is a key report that guarantees your head for an ESA and licenses you to give them with you to public places.The ESA letter should be made on clear letterhead and course express data, for example, your finding and how the ESA reduces your optional impacts. Just canines, cats, and certain little animals are viewed as ESAs in Washington state, and they should be tremendous and non-upsetting out in the open spots.

The Impact of Chronic Pain and Chronic Illnesses
Chronic pain and chronic illnesses can fundamentally impact a singular’s personal satisfaction, causing physical, mental, and emotional misery. Chronic pain is characterized as pain that perseveres for a considerable length of time or more, and chronic illnesses are long haul conditions that require progressing clinical therapy. Normal chronic illnesses incorporate diabetes, coronary illness, and malignant growth.
Chronic pain and chronic illnesses can cause a scope of symptoms, including weariness, rest unsettling influences, diminished versatility, and temperament changes. These symptoms can impact day to day existence exercises, like work, social exercises, and family obligations. Chronic pain and chronic illnesses can likewise prompt social confinement, despondency, and anxiety.
To get an esa letter michigan, you ought to visit with a stayed aware of clinical thought gifted who could push toward your enormous accomplishment at whatever point condition and pick if an ESA is a reasonable treatment choice. By following solid region for the, you can guarantee that your ESA is viewed as a power support animal and that you can really give them with you to public spots.
Emotional Support Animals for Individuals with Chronic Pain or Chronic Illnesses
Emotional support animals (ESAs) are animals that offer emotional help and solace to individuals with mental or emotional handicaps, including chronic pain or chronic illnesses. ESAs can be any sort of animal, including canines, felines, bunnies, or birds, and are not expected to have particular preparation.
ESAs offer emotional support and solace to individuals with chronic pain or chronic illnesses by giving friendship and reducing pressure and anxiety. ESAs can likewise assist with pain the board by diverting individuals from their pain and giving a feeling of inspiration and obligation.
Continuing onward for the time being that you’re looking at getting an Emotional Support Animal (ESA) in Arizona, it is a big deal know the real necessities for getting an esa letter arizona. An ESA letter is a record that guarantees your head for an ESA and awards you to give them with you to public spots. In Arizona, an ESA letter should be made by a remained mindful of clinical thought gifted, like a planned capable, guide, or educated power. The letter should give that you have a strikingly close clinical issue and that having an ESA is head for your treatment plan.
The Advantages of ESAs for Chronic Pain and Chronic Illnesses
ESAs offer various advantages to individuals with chronic pain or chronic illnesses, including:
Decrease in pressure and anxiety: ESAs can assist with reducing pressure and anxiety levels in individuals with chronic pain or chronic illnesses. Studies have demonstrated the way that the presence of an ESA can diminish the degrees of cortisol, the pressure chemical, in a singular’s body.
Advancement of emotional prosperity: ESAs can advance emotional prosperity by giving friendship and reducing sensations of forlornness and social disengagement. ESAs can likewise give a feeling of inspiration and obligation, which can support confidence and certainty.
Expanded social support and friendship: ESAs can give a feeling of social support and friendship, which can work on a singular’s state of mind and generally speaking prosperity. ESAs can likewise assist individuals with interfacing with other people who share comparable encounters.
How ESAs can assist with pain the executives: ESAs can assist with pain the board by giving interruption and reducing anxiety levels, which can intensify pain. ESAs can likewise assist individuals with remaining dynamic and drew in, which can advance physical and emotional well-being.
Experimental Proof on the Adequacy of ESAs for Chronic Pain or Chronic Illnesses
A few examinations have researched the impact of ESAs on individuals with chronic pain or chronic illnesses. One investigation discovered that the presence of an ESA diminished the requirement for pain medicine in individuals with chronic pain. Another investigation discovered that the presence of an ESA worked on the mind-set and generally speaking prosperity of individuals with chronic illnesses.
ESAs can be head for individuals with central corruptions, yet there are colossal necessities for getting an esa letter utah. The letter should be made by a remained mindful of mental succeeding expert and express that the animal will decrease results of the condition. Just canines, cats, and certain little animals are viewed as ESAs in Utah, and they should be careful and non-upset out in the open spots.
Conceivable Symptoms of ESAs for Individuals with Chronic Pain or Chronic Illnesses
While ESAs offer various advantages, there are additionally conceivable secondary effects that individuals ought to know about prior to integrating them into their treatment. The obligation and cost of keeping an ESA can be critical, and individuals ought to guarantee that they have the assets to give legitimate consideration to their animal. ESAs can likewise cause sensitivities or other wellbeing worries in individuals with prior conditions, like asthma or sensitivities.
Furthermore, ESAs are not viewed as administration animals and don’t have similar lawful insurances under the Americans with Incapacities Act (ADA). ESAs are just safeguarded under the Fair Lodging Act (FHA) and the Air Transporter Access Act (ACAA), which require property managers and carriers to make sensible facilities for individuals with ESAs.
Individuals ought to likewise know that not all animals are appropriate for being ESAs. It is essential to pick an animal that is polite, prepared, and reasonable for residing in a home climate. It is likewise vital to keep legitimate animal consideration rules, including ordinary veterinary tests, appropriate sustenance, and exercise.
To get an esa letter georgia, you should visit with an embraced clinical idea gifted who can zero in on your mental thriving condition and wrap up whether an ESA is a sensible treatment decision. By following the strong necessities, you can ensure that your ESA is seen as a power support animal and that you can really give them with you to public spots.
End
ESAs can offer emotional support and solace to individuals with chronic pain or chronic illnesses, assisting with mitigating symptoms and work on by and large prosperity. ESAs offer various advantages, including the decrease of pressure and anxiety, the advancement of emotional prosperity, and the expanded social support and friendship. Experimental proof has likewise demonstrated the way that the presence of an ESA can further develop pain the executives and in general wellbeing results.
In any case, individuals ought to know about the conceivable symptoms of ESAs, including the obligation and cost of keeping an ESA, conceivable wellbeing concerns, and legitimate limits. It is essential to examine the use of ESAs with a medical care supplier and to guarantee that the animal is appropriate for offering emotional help and solace.
All in all, ESAs can be a significant type of treatment for individuals with chronic pain or chronic illnesses. The emotional support and solace given by an ESA can assist with mitigating symptoms and work on generally speaking prosperity. In any case, it is critical to painstakingly consider the obligations and restrictions of integrating an ESA into one’s treatment prior to going with a choice.
More Resources :
The Health and Mood-Boosting Benefits of Pets
What Is The Effect Of ESA On Housing
What Are The Risks For Having An ESA
The Potential Risks And Challenges Of Owning An ESA
A Provider’s Guide To Emotional Support Animals

Np_ex19_7a | Computer Science homework help

 NP_EX19_7a_FirstLastName_1 
  
GETTING STARTED
· Open the file NP_EX19_7a_FirstLastName_1.xlsx, available for download from the SAM website.
· Save the file as NP_EX19_7a_FirstLastName_2.xlsx by changing the “1” to a “2”.
o If you do not see the .xlsx file extension in the Save As dialog box, do not type it. The program will add the file extension for you automatically.
· With the file NP_EX19_7a_FirstLastName_2.xlsx still open, ensure that your first and last name is displayed in cell B6 of the Documentation sheet.
o If cell B6 does not display your name, delete the file and download a new copy from the SAM website.
PROJECT STEPS
1. Lael Masterson works in the Student Activities Office at Valerian State College in Illinois. Lael has started compiling information on students who are interested in helping run student organizations at Valerian State, and she needs your help completing the workbook.Switch to the Student Representatives worksheet. In cell E2, enter a formula using the HLOOKUP function as follows to determine a student’s potential base hourly rate (which is based on the number of years of post-secondary education):
a. Use a structured reference to look up the value in the Post-Secondary Years column. Retrieve the value in the 2nd row of the table in the range P13:U14, using an absolute reference. Because base hourly rate is tiered based on the number of years of education, find an approximate match.
b. Fill the formula into the range E3:E31, if necessary.
2. Student organizations sometimes require transportation for off-campus activities, and school policy requires students to be over 23 years old to serve as transport.Lael wants to determine how many of the active students will be eligible to transport other group members. In cell J2, enter a formula using the IF function and structured references as follows to determine if Kay Colbert can serve as authorized transport:
a. The function should use a reference to the Age column to determine if the student’s age is greater than 23, and should return the text Yes if true and No if false.
b. Fill the formula into the range J3:J31, if necessary.
3. To be eligible for the leadership training program offered by the office, a student must have at least 2 years of post-secondary education or have gone through the organization finance training. In cell K2 enter a formula using the IF and OR functions and structured references as follows to determine if Kay Colbert can join the leadership training program:
a. The IF function should determine if the student’s Post-Secondary Years is greater than or equal to 2 OR if the student’s finance certified status is “Yes”, returning the text Yes if a student meets one or both of those criteria or the text No if a student meets neither of those criteria.
b. Fill the formula into the range K3:K31, if necessary.
4. Experienced students may serve as mentors if they are at least age 21 and have at least 3 years of post-secondary education. In cell L2, enter a formula using the IF and AND functions and structured references as follows to determine if Kay Colbert is eligible to serve as a mentor:
a. The IF function should determine if the student’s age is greater than or equal to 21 AND the student’s post-secondary years are greater than or equal to 3, and should return the text Yes if a student meets both of those criteria or the text No if a student meets none or only one of those criteria.
b. Fill the formula into the range L3:L31, if necessary.
5. Lael is always on the lookout for students who might be interested in running for office in student groups.In cell M2, enter a formula using a nested IF function and structured references as follows to determine first if a student has already been elected to office in a student group, and if not, whether that student meets the qualifications to run in the future:
a. If the value in the Elected column is equal to the text “Yes”, the formula should display Elected as the text.
b. Otherwise, the formula should determine if the value in the Finance Certified column is equal to the text “Yes” and return the text Yes if true And No if false.
6. Students who work with student organizations are also considered for employment at the Student Activities Office. Students with more than 4 years of post-secondary education are qualified for more complex Tier 2 jobs.In cell N1, enter the text Tier as the column heading. 
7. In cell N2, enter a formula using the IF function and structured references as follows to determine which work tier Kay Colbert is qualified for:
a. The IF function should determine if the student’s Post-Secondary Years is greater than or equal to 4, and return the value 2 if true or the value 1 if false.
b. Fill the formula into the range N3:N31, if necessary.
8. Lael wants a quick way to look up students by their Student ID.In cell Q3, nest the existing VLOOKUP function in an IFERROR function. If the VLOOKUP function returns an error result, the text Invalid Student ID should display.
9. Lael wants to determine several totals and averages for active students.In cell Q8, enter a formula using the COUNTIF function and structured references to count the number of students who have been elected to offices in student organizations.
10. In cell R8, enter a formula using the AVERAGEIF function and structured references to determine the average number of post-secondary years for students who have been elected.
11. In cell R9, enter a formula using the AVERAGE function and structured references to determine the average number of years of post-secondary education of all students as shown in the Post-Secondary Years column.
12. Switch to the Academic Groups worksheet. In cell A14, use the INDEX function and structured references to display the value in the first row and first column of the AcademicGroups table.
13. In cell A17, use the SUMIF function and structured references to display the total membership in 2023 for groups with at least 40 members.
14. Lael is also planning for student groups that the office will be working with in the coming year. She decides to create a PivotTable to better manipulate and filter the student group data.Switch to the Academic PivotTable worksheet, then create a PivotTable in cell A1 based on the AcademicGroups table. Update the PivotTable as follows so that it matches Final Figure 2:
a. Change the PivotTable name to: AcademicPivotTable
b. Add the Activities field and the Group Name field (in that order) to the Rows area. 
c. Add the 2021, 2022, and 2023 fields (in that order) to the Values area.
d. Change the display of subtotals to Show all Subtotals at Top of Group.
e. Change the report layout to Show in Outline Form.
f. Update the Sum of 2021 field in the Values area to display the name 2021 Membership with the Number number format with 0 decimal places.
g. Update the Sum of 2022 field in the Values area to display the name 2022 Membership with the Number number format with 0 decimal places.
h. Update the Sum of 2023 field in the Values area to display the name 2023 Membership with the Number number format with 0 decimal places.
15. Lael wants to summarize data for all student groups in a PivotTable. To do so, she must first update the AllGroups table.Switch to the All Groups worksheet then edit the record for the Astronomy Society to use 76 as the 2023 field value.
16. Switch to the All Groups PivotTable worksheet. Refresh the PivotTable data, then verify that the 2023 Membership value for the Astronomy Society in row 6 reflects the change you made in the previous step.
17. Apply the Light Blue, Pivot Style Medium 2 PivotTable style to the PivotTable.
18. Add the Office field to the Filters area of the Pivot Table. Filter the table so that only organizations with private offices are visible.
19. Filter the PivotTable as follows:
a. Create a Slicer based on the Activities field value.
b. Resize the slicer so that it has a height of 2.2″ and a width of 3.2″. 
c. Move the slicer so that its upper-left corner appears within cell F3 and its lower-right corner appears within cell J14. 
d. Use the slicer to filter the PivotTable so that only Fraternal groups are visible.
Lael also wants to summarize membership data for all organizations using a PivotChart to help determine which groups are showing the most interest from students.Switch to the Activities PivotTable worksheet. Based on  

Case analysis—strategic leadership: the essential skills

Read this Article https://hbr.org/2013/01/strategic-leadership-the-esssential-skills and then complete case study. 
Consult the Case Study Guidelines and the Case Analysis rubric attached to this page to ensure you meet the assignment requirements. Requirements include, but are not limited to, the following:

Be a minimum of 1000 words.

Note: Do not include abstracts, bullets, headings and subheadings, cover and reference pages, and charts and graphs in your word count.

Follow the latest version of the APA Publication Manual.  
Be in a Word document format, double-spaced, and use a 10- or 12-point Arial or Times New Roman font. The page margins on the top, bottom, left, and right should be 1 inch each. 
Be supported by multiple references cited in the latest version of APA style. Justify your analysis by including in-text citations and your references as applicable. Use the following resources to properly cite your work:

Is checked for spelling and grammatical errors.

 Guidelines:
A case study is a short description of a real-life situation. Analyzing business case studies gives you the opportunity to apply those concepts to real business problems. Cases are generally written for several types of analysis. Usually, there is no “right” or “wrong” answer. Rather, cases provide a vehicle for you to demonstrate your understanding and your ability to apply course concepts. You must use appropriate sources (properly cited) to support your work. 
Check your analysis by assessing how well it demonstrates your leadership management knowledge. If your answer relies on your impressions of leadership management prior to taking this course, it is likely that the analysis is not your best effort. 
Format for Submissions
Use the case study rubric as a guide.
Remember, this is an ANALYSIS of the case and not a SUMMARY of the case.
Summary vs Analysis: A summary will discuss the contents similar to a book report. An analysis will read the case in depth and then think about the main issues that were discussed.
Writers use summaries to describe the source they are using, as opposed to evaluating or commenting on it. Summary often precede analysis and help prepare the reader for the writer’s ideas about the source.
Unlike summary, analysis relies on the observations, ideas, evaluations, and inferences of the writer http://www.differencebetween.net/language/words-language/difference-between-summary-and-analysis/ (Links to an external site.)Links to an external site.). An analysis is more in depth and uses a higher level of cognitive thinking — critical thinking.
You will prepare and submit a number of short papers on a case study posed by the instructor. These papers are an opportunity for you to respond to an issue drawn from the module. You must support your position using appropriate sources that are properly cited including course resources and additional credible resources.
You must follow the format and guidelines, given below, for the short papers:
Title Page: Include name, paper title, course title, instructor’s name, and date.
Introduction: The first paragraph is used as the introduction but is not labeled as the introduction – the APA writing style assumes the first paragraph will be the background and overview. Discuss the purpose of the paper in succinct, declarative sentences. The introduction should offer a preview of the paper, its value, and be based upon the concepts studied in the course.
Discussion Content: This section should include the following three elements:
·  a brief examination of the issue, concept, or consequences of the actions taken,
·  an explanation of the concepts or theoretical applications that pertain to this topic,
It is required that you make use of appropriate headings to guide your reader.
Conclusion: This should be a summative paragraph which includes a restatement of the key points in your discussion.
References: A minimum of two references (not including your textbook) must be used to support your discussion. Document all sources according to APA style.
Your case analyses should meet the following formatting criteria: 
·  Be submitted in a Word doc format (.doc or .docx).
·  Be no less than 1000 words in length.
·  Be double spaced.
·  Use 10- or 12-point Arial or Times New Roman font.
·  Have 1-inch margins on the top, bottom, left side, and right side.
·  Adhere to the current version of APA style guidelines.

Marketing plan [wlos: 1, 2, 3, 4] [clos: 1, 2, 3, 4, 5, 6]

Chapter 9 of the course text, Principles of Marketing
Chapter 10 of the course text, Principles of Marketing
It is recommended you review the course text and other resources read or watched throughout this course.

Instructions:
Throughout this course you have explored all elements of a marketing plan. Now it is time to put your marketing plan together for the company you selected for your marketing manager internship.
Part A – General Information and Situational Analysis
Section 1 – Company Background

Describe the selected company and brand and a brief history.
Summarize the core products and services the company offers.
Identify direct current competitors and explain why they are direct competitors.

Section 2 – SWOT Analysis

Complete a SWOT analysis.
Propose the product or service line you want to develop a marketing plan for.
Justify your proposal with a SWOT-based argument for why it warrants marketing investment.

Section 3 – Macro- and Microenvironment

Analyze at least two elements from each quadrant of Table 8.1 in the course text as the micro- and macroenvironment factors that affect the company’s overall marketing strategy.

Part B – The Marketing Plan
Section 1 – Segmentation, Targeting, and Positioning (STP)

Describe your segmentation approach for your proposed product or service and provide rationale for this approach.
Describe the target audiences or markets.
Create a positioning statement.

Section 2 – The Marketing Mix

Formulate the four Ps for your proposed product or service:

Product

Describe your core product, extended product, and the product concept.
Explain how you plan to achieve competitive differentiation through creating customer value in four areas

Branding
Packaging
Support
Quality

Price
Place
Promotion with a special focus on digital media and integrated marketing communications (IMC)

Section 3 – Global and Ethical Considerations, and Conclusion

Identify three business or sociocultural considerations in translating your marketing plan for use in a foreign market.
Discuss the company’s policy or philosophy on one of the areas below:

corporate social responsibility (CSR
green marketing practices
ethics
ethical marketing
diversity, equity, and inclusion (DEI) practices.

Conclude with a summary of your plan and why it deserves to be funded.

Helpful Tips

Part A

Section 1: Understanding the background of the company will help you complete the SWOT analysis. Use your Week 2 assignment and make sure you incorporated your instructor’s feedback and have improved your previously submitted work.
Section 2: Propose a new idea to market the product or service line. Avoid writing about or proposing the current marketing strategy. This is your idea, so use the SWOT analysis to defend it. Use your Week 2 assignment and make sure you incorporated your instructor’s feedback and have improved your previously submitted work.
Section 3: Use the information you researched and analyzed in the Week 4 video presentation to complete this section. Analyze some micro- and macroenvironment factors that affect the company’s overall marketing strategy globally. You need to provide enough details about the information you included in your slides to incorporate it with the rest of the paper.
Make sure you incorporated your instructor’s feedback.

Part B

Section 1: Use the information you researched and analyzed in the Week 4 discussion forum, Finding and Targeting Your People. You need to beef up the information you discussed in that discussion forum to align it with your overall marketing plan. Also, review and refer to Section 7.3 of the course text, Principles of Marketing.
Section 2: Spend considerable time completing the four P’s of your marketing plan; this is the essence of your plan. Someone should be able to understand your plan just by reading this section only.
Section 3: Research, analyze, and discuss your internship brand at the global level or in a foreign market. Also, discuss its CSR and DEI efforts.

Upload Your Project to Folio
It is recommended that you upload your completed paper to Folio. Skills, that were reviewed in Week 4, can be tagged on your Folio page along with a description of the project’s purpose. For more information on these skills, review the Marketing Skills: Developing Career ReadinessLinks to an external site. module in Week 4. For information on how to set up and use your Folio account as well as tag skills, check out the Folio webpage in the Student Success Center.
Project Submission Instructions

At the end of your marketing plan, add an APA-formatted appendix.

Save your marketing plan as a Word document.
Upload it to Waypoint.

Directions
Click each tab to review the instructions to complete and submit your project.
Formatting Requirements
The Marketing Plan final project paper

Must be 9 to 11 double-spaced pages in length (not including title and references pages or slides) and formatted according to APA StyleLinks to an external site. as outlined in the Writing Center’s APA Formatting for Microsoft Word Links to an external site.resource.
Must include a separate title page and slide with the following:

Title of project in bold font

Space should be between title and the rest of the information on the title page.
Student’s name
Name of institution (The University of Arizona Global Campus)
Course name and number
Instructor’s name
Due date
Must utilize academic voice. See the Academic VoiceLinks to an external site. resource for additional guidance.
Must include an introduction and conclusion paragraph and subject headers for all parts, sections, and subsections. Your introduction paragraph needs to end with a clear thesis statement that indicates the purpose of your paper.

Must use at least four scholarly or credible sources in addition to the course text.

Must document any information used from sources in APA Style as outlined in the Writing Center’s APA: Citing Within Your PaperLinks to an external site. guide.
Must include a separate references page that is formatted according to APA Style as outlined in the Writing Center. See the APA: Formatting Your References ListLinks to an external site. resource in the Writing Center for specifications.