How many cases of Crescent Pure will PDB need to sell to recover cover the costs of advertising?

Positioning Alternatives. PDB is interested in three positioning alternatives. First identify the alternatives (energy-drink, sports-drink, healthy organic), then discuss the pros and cons of each. You are allowed to use bullet points in this section as long as the bullet points are complete sentences. One to three sentences per point should suffice.Remember to support your answers with evidence where needed. For example, if you believe something is an advantage or disadvantage (e.g., price), clearly identify it as such (e.g., The product’s low price is potentially a disadvantage in this product sector) and then, if it would not be obvious to the uninformed reader, refer to the evidence that supports it. (e.g., Focus group participants were skeptical that a lower-priced product could meet their expectations for better taste & performance).Marketing Mix. It is clear that PDB management has made some decisions about product, price, place and promotion ahead of the positioning decision. What specific product decisions, price decisions, market coverage/distribution decisions and promotion decisions have been made, and how do they constrain the positioning decision?Break-Even Analysis. Sarah Ryan has been given an advertising budget of $750,000 for the regional product launch. How many cases of Crescent Pure will PDB need to sell to recover cover the costs of advertising? (Attach your spreadsheet). Given the competitive situation (e.g., market shares), do you think the company sell the number of cases required to break even? Construct a table of market shares for each market and refer to it in your answer to the above question. Use 2013 estimates for category revenues.Use the spreadsheet provided on Moodle to complete the break-even analysis.

Outline why an employer should consider reviewing your résumé.

Video Cover Letter[WLOs: 1, 3] [CLOs: 1, 3, 4, 5, 6]Prior to beginning work on this assignment, read Chapter 7, Chapter 8, Chapter 9, and Chapter 18 from your textbook; the web page Resume, CV, and Cover Letter Development(Links to an external site.);the document Cover Letters(Links to an external site.), and the Week 3 Weekly Lecture.For this assignment, you will develop a two- to three-minute video that serves as a cover letter for a potential employer. This is a video and you are required to be on camera. Like a written cover letter, this video should be presented professionally and convincingly. Please be sure to wear appropriate clothing, good lighting, and slow and clear language and tone.To complete this assignment, you may use the native video tool in your classroom. You will click on the “Submit Assignment” button in the top right-hand corner then select the “Record/Upload Media” button to record or attach your video file.Alternatively, you may use the external platform Screencast-O-Matic(Links to an external site.). Please review the Screencast-O-Matic Quick-Start Guide(Links to an external site.) to get started. This guide will familiarize you with the tool and reviews how to upload your video to the classroom. If you choose to use yet another video recording tool for your submission, please follow the guide instructions for uploading MP4 video files to your classroom using the same steps.Important note: All submissions require the video uploaded to the classroom. Submitting a link to a video does not fulfill the submission requirements.In your video,Outline why an employer should consider reviewing your résumé.Identify specific skills you possess that align with the position this cover letter has been prepared for.Carefully review theGrading Rubric(Links to an external site.)for the criteria that will be used to evaluate your assignment.

What situational constraints, issues, and/or factors have affected the organization?

For this Case Study, you will provide an analysis of the key concern in the case and make connections to our course learnings. Case analysis is an important skill set to develop because, in management, you will consistently be provided with information to analyze and make the best decision for the organization.Instructions:Read the case, think about its application, then read the case again for details.https://services.hbsp.harvard.edu/api/courses/912668/items/W20318-PDF-ENG/sclinks/0cbb83498b8cb1b65e34f1335f384e96In your thesis, connect the case to one key concept in management. Questionsto consider can include:o What situational constraints, issues, and/or factors have affected theorganization?o Why might these situational constraints, issues, and/or factors havesurfaced?o What are the ‘root causes’ of any identified dilemmas?• In the body of your analysis, discuss how the leadership of the organization can move the organization forward. Questions to consider can include:o What opportunities exist to provide long-lasting solutions to the constraints, issues, or concerns identified?o What strengths can be capitalized upon, and what weaknesses will prevent future growth?o Does the current strategy need to change? Why or why not?• Support your analysis with specific illustration(s) and/or example(s) from thecase.Requirements:Include a clear introduction with thesis statement, body, and conclusion. Focus on the quality of writing as opposed to length.Maximum of 2-3 pages in length, excluding the Title and Reference pages.APA format, including in-text citations for referenced works.At least two resources, one can be the case itself.Be sure to read the criteria by which your work will be evaluated before you write and again after you write.

Summarize the effects of using bad visual design elements.

For this written assignment read the article from the link above and complete the following items:Summarize the effects of using bad visual design elements.Examine the response viewers may have and how that may negatively affect business.Answer the question, “Why it is so important to use visuals in specific ways to effectively reach viewers?”Include whether you believe it is important to use visuals strategically in business and website communication. Why or why not?Support the items above by including relevant quotes and paraphrases from academic/scholarly sources.This written assignment should be at leastone page in length and use APA formatting with a reference page(template here).

Explain a competitive analysis of the organization and offering.

Selecta new product or service that will be launched by either an existing organization or one you will create. Obtain your instructor’s approval of your product or service before beginning this project.Completethe following assignment using the “Strategy and Positioning Analysis” template. ATTACHEDDevelopa 2,100-word analysis explaining the following headings:Describe the organization’s background, industry, and product or service.Describe, in detail, the product or service.Prepare the SWOT analysis of the organization and offering.Explain a competitive analysis of the organization and offering.Describe your target market in detail, including information on the geographic, demographic, psychographic and behavioral factors used to choose your market segment.Identify the needs that cause your target market to buy.Create a written positioning statement that identifies:Your organization’s product/serviceYour target marketHow your product solves the target market’s needsWhat makes your organization different from its competitionIncludeat least four sources of research that support your analysis; at least one must be the textbook, one from the University of Phoenix library, and one piece of secondary research. Formatyour assignment consistent with APA guidelines.

Choose one Ancient Greek or Ancient Roman building from the list below and pair it with one building in Los Angeles. Then write a compare and contrast essay.

This paper assignment asks you to write a comparison between an Ancient Greek/Roman building and a building in Los Angeles that has been inspired by the Ancient Greek/Roman architectural tradition. Write a 2-3 page paper, double-spaced, 1 inch margins, Times New Roman font. You do not need to do outside research. Links with information are provided below.Choose one Ancient Greek or Ancient Roman building from the list below and pair it with one building in Los Angeles. Then write a compare and contrast essay. How are the buildings similar? How are they different? Be sure to discuss function. How is each building used? Who uses it? What are the materials? Architectural details? Organization of the building?As with the other compare and contrast essays, you must discuss the works together. So if you talk about the material of one building, you need to talk about the material of the other building right after.ANCIENT ARCHITECTURE CHOICESCHOICE 1: Roman ColosseumRoman Colosseum(Links to an external site.)CHOICE 2: The Greek Theater of EpidaurusCulture Trip: A Very Brief History of Epidaurus(Links to an external site.)CHOICE 3:Hadrian’s VillaA Virtual Tour of Hadrian’s Villa(Links to an external site.)Maritime Theater at Hadrian’s Villa(Links to an external site.)MODERN LOS ANGELES ARCHITECTURE CHOICESCHOICE 1: Greek TheaterDiscover Los Angeles: The Story of an L.A. Icon(Links to an external site.)The Greek Theater via Drone(Links to an external site.)CHOICE 2: Getty Villa in MalibuGetty Villa HistoryActionsThe Culture Trip: A Penny Pinching Billionaire’s Lavish Gift to the World(Links to an external site.)KCET: Huell Howser Visits the Getty Villa(Links to an external site.)CHOICE 3: L.A. ColiseumDiscover L.A. History of L.A. Coliseum(Links to an external site.)Huell Howser Visits the Coliseum(Links to an external site.)Drone Tour(Links to an external site.)

Take on the role of a consultant and propose some persuasive recommendations to overcome challenges, grow, or maintain successful results.

Directions1. Conduct a literature review and then share your discoveries in the discussion. Let the discussion scope guide your discovery research. You are required to have at least three resources.2. Initial post0. Based on the strong business relationship that exists between Asia and the western countries (USA, Canada and EU countries); what would be the impact of the world events on the Asian economies in term of the economic growth and employment level? Support your rationale with well documented economic indicators.1. Take on the role of a consultant and propose some persuasive recommendations to overcome challenges, grow, or maintain successful results.

How do we create an alignment of incentives that creates the best possible outcomes for the provider, supplier and the patient?

Health insurance acts as a buffer between the consumer and cost of health care goods and services. Goods and services cost the consumer less than the charged price because of the presence of health insurance. Because a consumer does not pay the full cost of a good, the consumer may purchase more than goods than he would otherwise purchase without insurance. Providers act as patient’s agent and act in patient’s best interest. Providers may have a financial incentive to act or refrain from acting in a certain way due to insurance arrangements or the lack of insurance. Supplier-induced demand is the provider version of moral hazard. Providers create a demand beyond the amount the well-informed consumer would have chosen. How do we create an alignment of incentives that creates the best possible outcomes for the provider, supplier and the patient?

Which of the two works seems to deal with the theme in a more constructive, realistic, or positive way?

Compare and contrast how TWO works of this unit address the issue of “ coming of age” and/ or parent-child relationships. You may choose from“Fiesta 1980” by Junot Diaz“Those Winter Sundays” by Robert Hayden“Daddy” by Sylvia Plath“My Papa’s Waltz” by Theodore Roethke“I Stand Here Ironing” by Tillie Olsen“The Lesson” by Toni Cade BambaraIn your thesis, mention each of the works you are contrasting (title in quotes and author), as well as ONE main similarity and ONE main difference you find between them in relation to how the works address coming of age or parent-child relationships.Complete the following outline:THESIS: titles and authors/ one area of similarity/ one area of difference“Fiesta 1980” by JunotDiaz and “Daddy” by Sylvia Plath depict children’s emotional struggles with their father figures; however, in “Fiesta 1980,” the narrator Yuniorhopes for a father-son relationship, whereas in the poem “Daddy,” the speaker shows resentment and a desire to be rid of her father and his memory.2nd paragraph: Plot summary of 1st work (USE PRESENT TENSE)3rd paragraph: Plot summary of 2nd work (USE PRESENT TENSE)Analysis of 1st work4th paragraph: Topic sentence:Both works address emotional difficulties that arise in parent-children relationships.Quote 1: (Diaz66)Quote 2:(Plath, lines 14-15).5th paragraph: Topic Sentence: In “Fiesta 1980,” Yuniorstill has some hope of closure while in the poem “Daddy,” the speaker wants to completely obliterate the dead father from her memory.Quote 1: (Diaz67)Quote 2: (Plath, lines 16-17).6th paragraph: Which of the two works seems to deal with the theme in a more constructive, realistic, or positive way? quote7th paragraph: Conclusion