Write an essay on the Topic: The Influence of Marketing Communication on Susceptibility to Facebook Messages among Older Adult Users

Topic: The Influence of Marketing Communication on Susceptibility to Facebook Messages among Older Adult Users

Description This is a group project. I have been tasked with writing a small portion of the paper (approximately 400 words) about older adults and the perceived risks of scams…I have attached our introduction as well as our rough draft/paper proposal with a few resources. Paper Instructions: the research paper should be about 10 pages long (excluding references and title page). You need to write an exhaustive literature review on a “persuasion/social influence and any attitude/belief/behavior outcome” topic, pose a set of hypotheses and/or research questions, and write a Method section. Papers must also be engagingly written, well organized, grammatically and mechanically correct, and follow the APA (7th edition) style. Specifically, your final paper should accomplish two tasks: 4.1. Revise your proposal incorporating my comments/edits that you deem fit. Remember, whatever your hypotheses are, you need to discuss in your paper why they are worth testing. This discussion may include: 1) the importance of the issue; 2) existing literature points to the direction of this hypothesis; 3) no study or few studies had tested this hypothesis. 4.2. Write a Method section that describes the Study Procedure, Sample, and Measures of IVs and DVs.