What is the Company’s Blue Ocean Strategy?
Written Analysis on WAWA
HELPFUL HINTS to incorporate in the relevant introduction section and analysis:
HELPFUL HINTS:
- How did the Company transition from Red to Blue Ocean?
- What is the Company’s Blue Ocean Strategy?
- Describe its value-cost trade off by partnering?
- How did Wawa attract new customers?
- How did Wawa align value, profit, and people?
- See questions at the end of the Case for more hints.
Please incorporate relevant facts and figures from the case study in the analysis just like last time.
- Introduction:
An introductory paragraph on the company in terms of current positioning (avoid any generalized sentences such as” the company was found in x year) – the last sentence should tied to the analytical framework of the case analysis:
Create an Analytical framework that ties the entire analysis — Purpose of the case study analysis: EXAMPLE: “The following case study analysis conducts an holistic assessment to determine Lincoln Electric’s current organizational environment/structure and model of operations with the aim to identify internal and external factors that influence the company’s performance, growth, and its future success as a leading welding manufacturer.”
The introduction paragraph is followed by paragraphs on:
- Statement of the problem – Problem/Issue to be solved
- Opportunity for Resolution
- Business Objectives
- Stakeholder Perspective
- Discussion:
Apply strategic management frameworks
- Porter’s Value Chain Analysis – PURPOSE OF the use of this framework/ why it is relevant to discuss in regards to the purpose of the case study analysis
Primary Activities:
- inbound logistics
- operations,
- outbound logistics,
- marketing and sales
- services
Secondary Activities:
- procurement and purchasing
- human resource management
- technological development
- company infrastructure
- Recommendations
- 4-5 WELL-ROUNDED recommendations based on the Value chain Analysis
