Read three articles, and write a brief summary (in 3-5 sentences) for each article.

1. How to be successful with content marketing

http://www.business2community.com/content-marketing/successful-content-marketing-01899625#6RXiHHew9Hw5b47M.97 (Links to an external site.)Links to an external site.

2. Why brands should embrace UGC as part of their marketing strategy

http://marketingland.com/ugc-brands-new-years-content-resolution-2017-206106 (Links to an external site.)Links to an external site.

3. How do lookalike audience help your advertising?

http://blog.reachlocal.com/how-do-lookalike-audiences-help-your-advertising (Links to an external site.)Links to an external site.