Identify the company’s “market type”, such as Competitive, Monopoly, Oligopoly or Monopolistic Competition
Topics:
Microeconomics students must present a real-world company or other entity to analyze from a Microeconomics perspective. Convey the following information:
Identify
the company’s “market type”, such as Competitive, Monopoly, Oligopoly or Monopolistic Competition, plus whether it is a Private Enterprise, Government entity or Non-Governmental Organization, and whether the product it purveys is a good or a service, and whether that product is a private good, a public good, a Common Resource or a Club Good/Natural Monopoly.
Present information about the Industry in which that company or other entity fits, the approx number of enterprises in it, in the US only or globally, and
the dollar value and percent of overall output represented by that industry, and
the approx. percent of output in that industry represented by your selected entity.
Describe ownership, the overall operations, production (how it produces its product), marketing strategy (how it spreads awareness of its product),
sales strategy (how it distributes its product), and customer service (how it responds to product issues) Explain how the company’s strategy does (or perhaps does not) fit within the structure of “market type” mentioned at the beginning.
