Florida National University Entrepreneurial and Strategic Thinking Report
Elements of Amazons strategy have evolved in meaningful ways since the companys founding in 1994. After reviewing the companys history and all of the links at the companys investor relations site (ir.aboutamazon.com), prepare a one- to two-page report that discusses how its strategy has evolved. Your report should also assess how well Amazons strategy passes the three tests of a winning strategy.
