Differentiate between the organization’s stated objectives as to whether they are marketable or non-marketable objectives.

The healthcare delivery system is often described as a service-driven industry. Therefore, it is vitally important for healthcare organizations to define the services that they are providing; however, it is equally important to determine the demographics or customer base that requires the specific service.

The strategic planning process supports the healthcare organization by prioritizing objectives and detailing the actions needed to fulfil the goals of the business plan. Specific actions are unique and depend on the healthcare organization’s services, goals, and mission. Not all objectives outlined in the strategic plan require marketing plans (e.g., purchasing land, equipment, and buildings). Other objectives may require a marketing plan (e.g., providing physical therapy targeted toward a specific demographic).

To prepare for this discussion, read Chapters 1 and 2 of the course text. You may also want to review the recommended article by Yang (2010). Then read the scenario below and construct your initial post based on the directives that follow.

Scenario
The marketing director for Happy Valley long-term care center looks at the organization’s strategic plan to differentiate marketable objectives from non-marketable objectives. Objectives found in the healthcare organization’s strategic plan include the following:

Purchasing medical equipment
Purchasing more land
Acquiring financial capital
Acquiring physical resources
Providing elder day care to Alzheimer’s patients
Providing physical therapy
Providing social activities such as bingo
Promoting product awareness such as: marketing in a manor to improve the public’s perception of the HCO’s product or service
Providing shuttle service to medical appointments
Increasing sales
Creating a brand
Establishing the organization as a leader in the long-term care industry
Initial Post: Based on the Happy Valley scenario detailed above and the information presented in Chapters 1 and 2 of the course text, construct an initial post in which you

Differentiate between the organization’s stated objectives as to whether they are marketable or non-marketable objectives.
Select the marketable objectives (i.e., those you would recommend developing in a marketing plan), and explain why you consider those objectives marketable.
Explain why the marketing plan objectives should be in line with the objectives in the healthcare organization’s strategic plan.
Be sure to provide concrete examples from the text and from your own research

Assuming that this is a criminal case that will be heard in a court of law, which hashing algorithm will you use and why?

Image a USB Drive Using Windows Tools
After imaging the USB drive with Linux in Step 2, your next step is to image the USB drive again, this time using Windows tools. Review your “Resources and Procedures Notes” first, then go to the virtual lab. When you complete the activity, review your lab notes and report for accuracy and completeness; they will be included in your final forensic imaging lab report (Step 7).

Your organization’s legal team has some questions for you in Step 4.

Step 4: Respond to Questions from the Legal Team

In previous steps, you imaged the USB drive using Linux and Windows tools. In this step, you respond to pointed questions from your organization’s legal team. The legal team has been involved in cybercrime cases before, but they want to make sure they are prepared for possible legal challenges. They have requested very specific information about your imaging procedures.

Questions from the legal team:

1. Assuming that this is a criminal case that will be heard in a court of law, which hashing algorithm will you use and why?

2. What if the hash of your original does not match your forensic copy? What kinds of issues could that create? What could cause this situation?

3. What if your OS automatically mounts your flash drive prior to creating your forensic duplicate? What kinds of problems could that create?

4. How will you be able to prove that your OS did not automatically mount your flash drive and change its contents prior to the creation of the forensic copy?

The legal team would like you to respond in the form of a brief memo (1-2 pages) written in plain, simple English. The memo will be included in your final forensic imaging lab report (Step 7) so review it carefully for accuracy and completeness.

You are hoping that you will be able to access the suspect’s local computer next!

Select a specific clinical problem and post a clinical question that could potentially be answered using data mining.

Select a defined patient population for example; diabetic patients over 65 years of age. List elements that you think will be valuable in a database. Describe each element and explain each terms of its type of data (text, numbers, date, time, binary, etc.). If an element can be more than one type of data explain how that is possible. Be sure to post an element different from that of your peers.

Discuss the type of integration data from your defined patient population in Topic 4:1 would require. How could the EHR database facilitate this type of integration between clinical and administration systems

Select a specific clinical problem and post a clinical question that could potentially be answered using data mining. Identify data mining techniques you would apply to this challenge, and provide your rationale. Are there any specific data mining techniques you would not use? Support your decision.

Using the clinical question you identified from above, determine the individual components to that question and pinpoint the location in the hypothetical database where the information you require will be extracted.

A patient of your choice is being discharged to home and will use telehealth technology. Post the technology your patient will use at home and how will you connect with the patient using this technology.

Consider current telehealth strategies and alternatives. Evaluate current implementation strategies for telehealth systems and provide an assessment of the pros and cons. Identify a particular practice area (e.g., clinic, hospital, primary care site) and discuss how you as a health care leader might you implement a similar strategy in that area?

Describe one technology that you use on a daily basis that you thoroughly like or appreciate. What features or elements does that technology provide to you that make it easy, enjoyable, or necessary to use? Name one element of the technology you would change to improve its functionality for your needs?

Describe one technology that you use on a daily basis that you dislike or that is dissatisfying in some manner. What features or elements of that technology make it difficult, frustrating, or not enjoyable to use? Name one element of the technology you would change to improve its functionality for your needs?

For a specific patient population, select one application or a technology that could effectively increase patient engagement and patient outcomes for your future practice area or work focus. What elements of this application or technology are the most valuable to you? How could you improve this technology?

Describe how you can apply the spectrum of health care technology options to develop a plan to manage your patient from acute care to home care and then into the community. What organizational, societal, cultural, or other factors might impact your plan, and how could you address these?

Identify and explain an example of “culture shock” either from your own experience or from a movie or book.

Discussion Question
This week’s study notes and your textbook emphasized the importance of understanding multiculturalism in effective interviewing. We often take for granted our own assumptions, values, and ways of perceiving the world until we encounter people from another culture. Recall a time when you experienced “culture shock” by traveling to another part of the world or by interacting with someone from another culture and were surprised by some of your own assumptions. If you have not interacted with people from different cultures, think about a book or film in which you became aware of your own assumptions and discovered that they were not universal. If you are having trouble, consider renting the movies Slumdog Millionaire, The House of Sand and Fog, Mi Familia, or Double Happiness.

For this discussion assignment:

Identify and explain an example of “culture shock” either from your own experience or from a movie or book.
Explain how your personal assumptions were challenged.
Discuss what you learned about your own beliefs and if your beliefs were changed in any way.
As appropriate, cite the online course, the textbook, and other credible, scholarly sources to substantiate the points you are making.
Apply APA standards for writing and citations to your work.

Research possible programmatic solutions by benchmarking best practices.

Resource: “Seven Stage Model for Planned Change” located in the introduction and appendix of Criminal Justice Policy & Planning.

Research possible programmatic solutions by benchmarking best practices. Your program goals and objectives must be based on industry best practices.

Write a 1,050- to 1,400-word proposal for a program that solves the problem identified in the case study you selected in Week One. The case study for week one was Juvenile Justice Correctional Facilities. Address the following:

Identify two or three goals of your program.
Describe outcome objectives for each goal.
Determine the resources needed to implement the program.
Identify how you plan to elicit stakeholder participation.
Include terminology and concepts identified through the assigned readings.

Format your proposal consistent with APA guidelines.

Write a 525- to 700-word outline for communicating the Scottsdale Police Department’s Strategic Plan internally and externally.

Scenario:

You are a strategy leader with the Scottsdale Police Department and your role is to communicate the details, accomplishments, progress, and concerns of the strategic plan to all stakeholders.

Review your Week 3 individual assignment: Strategic Plan Evaluation for possible details to include in your communication outline.

Write a 525- to 700-word outline for communicating the Scottsdale Police Department’s Strategic Plan internally and externally.

Include the following in your outline:

o Method for communicating the strategic plan to internal and external stakeholders

o Summary of main issues being addressed in the plan and why they are a concern to the public

o Influence of stakeholders

o Potential detractors to the plan

Put yourself in the role of a marketing manager – from this perspective, do you agree with the concepts of societal marketing and sustainability?

Put yourself in the role of a marketing manager – from this perspective, do you agree with the concepts of societal marketing and sustainability? Why or why not? How does a focus on sustainability affect the marketing manager’s role and activities? Identify two organizations that you believe do a great job of paying attention to sustainability and present the evidence that leads you to this conclusion. Answer with at least 500 words.

Discuss the five vectors of progress that can overcome barriers to blockchain’s adoption.

Discuss the five vectors of progress that can overcome barriers to blockchain’s adoption. You are required to cite this week’s assigned readings in your paper. You may also cite prior week’s reading assignments and external sources if you wish.

Use the following headings to organize your paper: Introduction, Question 1, Conclusion, References.

Writing Requirements for all Assignments:

References MUST be cited within your paper in APA format. Your reference page and in-text citations must match 100%. Papers without in-text citations will earn failing grades.
Always include a cover page and reference page with all submissions

What criteria would you use to measure the technology’s effectiveness?

Discussion-The Influence of Technology
After selecting a medical/health care technology with which you have some personal experience or knowledge briefly describe two scenarios one with a positive outcome and one with a negative outcome. In two paragraphs answer the following questions.

What criteria would you use to measure the technology’s effectiveness?
What steps do you believe could be taken by management to address negative outcomes?