Prepare an article for the business magazine that reports on, and critically analyse the objectives, operations and outcomes of a social enterprise or sustainable tourism business or special topic

Subject: Business Ethics and Sustainability Article and Critical Analysis report Alternative iii – note on B-Corporations: B-Corporations are a relatively new form of business that require certification and have objectives centred around balancing the triple bottom line – economic, social & environmental responsibility. Assessment Details Prepare an article for the business magazine that reports on, and critically analyse the objectives, operations and outcomes of a social enterprise or sustainable tourism business or special topic – and include performance data and photos where possible. The magazine (it could be a fashion mag; a travel mag; a hospitality mag; a sustainability mag; a professional mag {like HBR, Fortune, Forbes etc.}; or some other mag) is expecting: great content in a feature which is engaging, and exhibits a clear and crisp writing style. Article quality not quantity is the key – include illustrations. – Word count: 1,300 Words (excluding references) Assessment Instructions Topic “Clean hands, Clean keepCup” KeepCup’s response to COVID-19 – moving forward in the post pandamic world. Keywords 1) KeepCup business https://au.keepcup.com/keepup/what-does-it-mean-bcorp 2) Australia’s B Corporations https://bcorporation.com.au/ 3) Covid19 Instructions 1. Evaluation of the case a. Outline the various pieces of the case study you are focusing on b. Discuss what is working / what is not in this case c. Discuss why these parts of the case are working / not working 2. Proposed solution / Changes a. Provide a specific/realistic solution(s) / changes needed b. Explain why this solution was chosen c. Support this solution with solid evidence such as: – Concepts from class (articles / discussions / lectures) – Outside research – Personal experience (anecdotes) 3. Recommendations / Concluding remarks a. Determine and discuss specific strategies for accomplishing the proposed solution b. If applicable, recommend further action to resolve some of the issues c. What should be done and who should do it? 4. Research Appendix (if have) ** Note plagiarism – the use of others’ words without attribution – is considered a severe offence, and will lead to serious consequences (including subject failure)

When are sales recognized under the cash basis of accounting? When are expenses recognized? Explain.

Topic:

When are sales recognized under the cash basis of accounting? When are expenses recognized? Explain.

Description Book:Survey of Accounting Carl S. Warren, 2018 Cengage ISBN.13: 978-1-305-96188-3 Length: Approximately 350-500 words. Assignment instructions: Sources are listed in two places. The first, a citation, is briefly listed within your answer. This includes identifying information that directs the reader to your list of references at the end of your writing assignment. The second, a reference, is at the end of your work in the list of references section.

Based on the results, what conclusions can be drawn about the effectiveness of your chosen intervention for the health condition or illness under review?

Summary of Introduction and method Set the context of the Systematic Review by providing a very brief account of the background and the method as a reminder to the reader. Results Should include how many papers were identified by the search strategy and how you decided which to include in the review. Explain how/why you selected these papers (for example, selecting the 5 most recent or those with largest sample sizes). Details of papers included in the review should be provided in a table as an appendix and therefore excluded from the word limit (for an example see Table 1 in Michie, S. and Williams, S. (2003) Reducing work related psychological ill health and sickness absence; a systematic literature review. Occup. Environ. Med. 60:3-9 (pdf provided on Succeed). These papers should then be reviewed and critically evaluated using the Critical Appraisal Tool (CAT) provided. This gives each paper a quality rating score. ( for the critical appraisal you can see ‘ Barriers to voluntary participation in sport for children: systematic review’ This section included: 1- Selection of studies 2- Study characteristic 3- Outcome measures 4- Methodological strength 5- Methodological weakness Discussion/Conclusions Based on the results, what conclusions can be drawn about the effectiveness of your chosen intervention for the health condition or illness under review? This section include: 1- Discussion 2- Future research 3- Conclusion the topic is ‘the effectiveness of written emotional disclosure with breast cancer women to reduce psychological distress ‘ *I have chosen only five RCT articles after meeting the criteria. These are the article I want you to write about. (UK) – Gellaitry, G., Peters, K., Bloomfield, D., & Horne, R. (2010). Narrowing the gap: the effects of an expressive writing intervention on perceptions of actual and ideal emotional support in women who have completed treatment for early stage breast cancer. Psycho‐Oncology, 19(1), 77-84. (UK) – Owen, J. E., Klapow, J. C., Roth, D. L., Shuster, J. L., Bellis, J., Meredith, R., & Tucker, D. C. (2005). Randomized pilot of a self-guided internet coping group for women with early-stage breast cancer. Annals of Behavioral Medicine, 30(1), 54-64. (Denmark)- Jensen‐Johansen, M. B., Christensen, S., Valdimarsdottir, H., Zakowski, S., Jensen, A. B., Bovbjerg, D. H., & Zachariae, R. (2013). Effects of an expressive writing intervention on cancer‐ related distress in Danish breast cancer survivors—Results from a nationwide randomized clinical trial. Psycho‐Oncology, 22(7), 1492-1500. (US)-Henry, E. A., Schlegel, R. J., Talley, A. E., Molix, L. A., & Bettencourt, B. (2010, November). The feasibility and effectiveness of expressive writing for rural and urban breast cancer survivors. In oncology nursing forum (Vol. 37, No. 6). (US)Mosher, C. E., DuHamel, K. N., Lam, J., Dickler, M., Li, Y., Massie, M. J., & Norton, L. (2012). Randomised trial of expressive writing for distressed metastatic breast cancer patients. Psychology & Health, 27(1), 88-100. Based on these criteria: Method: Eligibility Criteria: Types of studies: For an article to be considered for selection, Quantitive Articles which peer reviewed and published in English only were considered eligible for the present study. An article had to be based on a randomized control trial design to be included. Female adult above the age of eighteen and under the age of seventeen will be included. Since the research will examine only a breast cancer patient, other types of cancer will be excluded. Finally. PICO’s framework will be used to device the question and search strategy (patient, intervention, comparison, outcome). Population: The population of interest are adult female from WEIRD sample who’s have breast cancer and under psychological distress. Women diagnosed with cancer are experience high risk of physical and physiological impairments which cause poor quality of life. Emotional disclosure is a technique to help patients decrees and manage their distress-related-cancer. Adult diagnosed with another type of cancer will be excluded. Women above the age of eighteen will be included, as inclusion criteria animal study and patient above the age of 70 will be excluded as well as children.

Analyse the external factors that drive the need for Leadership and Management within the organisation.

Task 1 must be submitted as a PowerPoint presentation slide deck file, with the majority of the narrative in the notes section under each slide. Slides should be used for visuals and brief bullet points. Add the AC# to each slide.

TASK TWO – Guidance Document (2,900 words) +/- 10%

Task 2 must be submitted as a word document (Use the template provided)

You must include both long and short references

You should make reference to the case study where possible in your answers

You should use relevant theory where possible in your answers

Does this global dimension of jeans point to the continuation or waning of US-led Western hegemony with respect to contemporary processes of globalization?

Description Please note that this project has two deliverables – a 12 page research paper and a 12 slide ppt deck 8 to 10 sources need to be used (all material attached) and appropriately cited Please let me know if you need more information Jeans, and its constituent materials and modes of production (e.g. cotton, indigo, systems of weaving, technologies), have been an integral part of process of globalization, both past and present. The ascendance of jeans–their use and ubiquity–index the emergence of capitalist-driven global systems in which the ‘West,’ and the US in particular, figure as hegemonic powers. For this assignment, you will each develop an independent research project examining a global dimension of jeans (consumption) and address the following issues – 1. how this helps you to analyze the US’s role and relative significance in relation to contemporary global processes. 2. Does this global dimension of jeans point to the continuation or waning of US-led Western hegemony with respect to contemporary processes of globalization? 3. Are other geopolitical configurations of globalization are developing? If so, what alternative visions and forms of global relations are developing, and what forms of political-economic and socio-cultural understandings and relations underpin them? 4. What actors are at the forefront of these alternative global forms? Who benefits and who will be at a disadvantage? Final Paper & Presentation General Information: For this assignment you will be responsible for the following: 1. A 15 minute in-class infographic/ visualizing data project presentation (PPT including one infographic and relevant pictures) that will involve a peer-review component taking place Your presentation should outline the argument of your paper and the materials you will be using to support your argument. It should also have 2 questions at the end which encourages the audience to think about the topic more deeply. There will be a 5-minute Q&A period following each presentation where the presenter should pose questions for the class to consider as a whole. 2. A 10-12-page final paper Written Assignment Specifications: -double spaced -12 pt. font -Times New Roman -1 inch margins all around -Use the MLA citation method and this method must be used consistently throughout the paper

Discuss the underlying portfolio theory, determine the efficient frontier, optimal risky portfolio and capital market line.

Assessment Information This assignment is designed to assess learning outcomes: 1. Apply fundamental analysis to determine the advantages of diversification. 2. Work out an optimal portfolio 3. Evaluate the performance of a portfolio. This assignment is an individual assignment. This assignment requires you to write a report dealing with the following task You are required to build your own portfolio using at least six shares identified from FTSE250 constituents. You are required to use monthly data over the last five years(for example from January 2017 to December 2021) using databases such as Quandl.com, Bloomberg, Yahoo Finance or Google Finance to create your portfolio (indicate the database you are using). There is a list of companies attached. Make sure you have at least 60 observations of Discrete or Logarithmic returns for every selected company. The list of potential assets is provided in a separate spreadsheet. Assignment Brief Page 2 of 4 1) Outline in the report the choice of companies you have made in creating these portfolios – provide an explanation and/or justification about why you have chosen the five or more companies for your portfolio construction. 2) Discuss the underlying portfolio theory, determine the efficient frontier, optimal risky portfolio and capital market line. Draw the efficient frontier and the capital allocation line. For the risk-free rate, you can use an average measure of the UK short-term Bond Yield over the same period corresponding with your sample. The data on bond yield is available in https://uk.investing.com/rates-bonds/uk-2-year-bond-yield-historical-data  You are required to submit both your Word report and Excel calculations.  We will only mark your report, but the submission of both files is mandatory. 3) In relation to the concept and theory of portfolio diversification, calculate the relevant performance evaluation measures and interpret your findings. Provide recommendations based on the academic literature about effective strategies to use for the enhancement of risk-return performance of your portfolio. Criteria for Assessment The marking criteria are indicative to the elements that one might wish to address in your report. 1. Selection of assets & portfolio allocation must be clearly stated. (10%) 2. Modern portfolio theory and relevant concepts should be applied, discussed and explained. (15%) 3. Stocks and portfolio statistics. Calculations and formula. (30%) 4. Interpretation of findings and recommendations. (35%) 5. Conclusion, Presentation and Reference. (10%) Marks will be given for clear explanations of each step and element of your decisions in your report. Justification for each assumption and decision is encouraged. The calculations, code orspreadsheet could be appended to the back of the document. This does not count in the word count. You should look to demonstrate your understanding of the concept of portfolio construction, risk and associated concepts along with the limitations of such an approach.

What target market can be perceived by current messaging for the product/service? 

Purpose

The purpose of this assignment is to apply segmentation and targeting techniques to potential new subsets for a marketing campaign. This connects to course learning outcomes of constructing market segments of target customers for a product or service.

Assignment Task Overview

For this assignment, you will assume the role of a marketing analyst. Your consulting firm has been hired to help with a campaign effort for the client company of your selected product/service. You will communicate your results in a professional memorandum.

There are three steps to this assignment. Review all three steps before you begin.

Step 1: Refer to the product/service you chose for your Value Proposition Assignment.  

• The product/service you chose for the Value Proposition Assignment in Week 2 will be the subject of this assignment.
• Review any feedback you received on your Value Proposition memo. You will be writing a longer, more detailed memo about the same product/service for this assignment.
• Follow the specific instructions outlined in Steps 2 and 3 below.

Step 2: Respond to each of the following questions as they relate to your product/service. Note the research and references requirement.  

• Your market segmentation memo will have three major sections.
• Respond to all the questions in each section.
• Your memo also must meet the research and references requirement in Step 3.

1. Market Segment Analysis  
2. Determine and describe the current primary segment. The client has an interesting question. What target market can be perceived by current messaging for the product/service? Visit the public website for your company’s product/service. Based on the information available and any other publicly available information, infer the primary target market based on the messaging you find.
3. Describe the primary segment you believe your company is targeting for this product/service. Focus only on this product/service (e.g., for Disney+, focus on just the streaming service, not the parks or other Disney offerings).
4. Describe the primary segment in terms of the behavioral, demographic, and psychographic characteristics for the segment. Give this segment an appropriate name. See, Segmenting and Targeting Markets and Customersin Learning Resources.

• Classify the primary segment according to one of the VALS types discussed in the Segmenting and Targeting Markets and CustomersLearning Resource.

1. New Market Segments  
2. Construct new segments. Your client company is interested in diversifying and building its target customer base for this product/service in the US market. Who is currently being underserved or overlooked? Who could be better served by being addressed directly?
3. Construct and describe two new potential segments or subsegments for your company to target for this product/service for the US market. Describe each new segment in terms of its behavioral, demographic, and psychographic characteristics. Give each segment an appropriate name. Follow steps 1-4 of the process described in the Selecting Target MarketsLearning Resource. Begin by identifying the customer need for this product/service. Then, break the market down into subgroups. Develop profiles of target segments. Do some secondary research on your two segments. Note: You will not need to develop a full research plan or conduct primary research for this assignment.
4. Of the two potential segments or subsegments you have created, which of the two has greater market potential for your company to target? Why?

• Classify your new segment or subsegment according to one of the VALS types discussed in the Segmenting and Targeting Markets and CustomersLearning Resource.

III. Recommendation  

1. Present the best new segment or subsegment. What is the new segment or subsegment you recommend your company target for its product/service?
2. Create a simple customer persona to present your new segment and illustrate that segment in a table with the following fields and information relevant to the product/service: [segment name] [representative photo] [demographic] [background] [needs] [goals] [challenges] [perceptions] [motivations] [VALS type] See customer persona example here: 3 Examples of a Customer Persona – Simplicable
3. Any product changes needed by this segment or subsegment? Are any product/service changes required to serve the segment you have identified? If so, what are they?

• How attractive/valuable is this segment or subsegment? Based on your research, is the segment you have identified attractive enough to justify an extended marketing campaign for your company? Or, should the campaign be one of more limited duration? Why?

Step 3: Format your submission to comply with these requirements.  

Communicate your case analysis results in a Microsoft Word document formatted as a professional memorandum. Your memo will be longer than a typical one-page memo.

• Here is a sample professional memo: https://owl.purdue.edu/owl/subject_specific_writing/professional_technical_writing/memos/sample_memo.html
• Here is a tutorial on writing a professional memo: memo (umgc.edu)

Address your memo to Vice President of Marketing Tiffany Morrow. Assume Ms. Morrow is your boss at a fictional consulting firm called “Destiny Marketing.” The memo is from you, and your role is a marketing analyst at Destiny Marketing. This memo is regarding the company, which is your client, and the client’s product/service. Your memo will communicate to Ms. Morrow your analysis. All questions in Step 2 must be included in your memo. A memo does not have a cover page.

Research and References Requirement 

• All statements of fact within the memo must be supported by a credible source, and that source must be cited using APA in-text citations. See, Is My Source Credible?
• Include a list of your sources in APA format. The reference list is required and should appear at the end of the memo in the space where attachments are normally found. [insert source for APA reference list format here.

make a proposal for your city government about improvements in programs/facilities for the elderly to promote physical fitness.

Description A tremendous amount of research that points to the importance of exercise for successful aging is available today. This project allows you to see if this message is getting out to the public. For this project, investigate the physical fitness programs available for elderly people in your community. Call or visit the websites of any senior centers in your area to find out what programs are available. You can also research local gyms to see if any special programs are available for elderly people. Then, interview four people, one in each of the following age groups: twenties, forties, sixties, and over-seventies; then ask them the following questions: How often do you exercise? What types of exercise do you regularly engage in? 3/30/2022 Writers Hub – Freelance Writing https://www.writershub.org/writer/orders/849968#instructions 2/2 Do you typically exercise alone or with other people? How long have you been regularly exercising? How long do you plan to regularly exercise in the future? Why do you exercise? After completing the interviews, compare and contrast the answers given by people in the different age groups. Write a report summarizing your findings and indicating how well the message about the benefits of exercise for successful aging has been received in your community. Finally, make a proposal for your city government about improvements in programs/facilities for the elderly to promote physical fitness. Make sure to conduct a literature review to see what strategies work best.

What are the key actions you will implement to relieve employee stress and improve job satisfaction?

Assessment 3: Implementation plan

Bottom of Form

Overview

Length: 2000 words (+/-10%)

Using the same organisation as you did in Assessment 2, you will now assume the role of a senior manager within the organisation. In this assessment, five months after the CEO provided their key recommendations, 50 percent of tenured consultants had resigned, in addition, 60 percent of new recruits resigned within their first year of working at the organisation. The organisation is no longer an attractive place to work at.

The CEO has approached you as the senior manager who is best placed to address employees’ workplace emotions, attitudes and stress. For this assessment, you will need to refer back to the simple, complex and wicked problems that you identified in Assessment 2.

You are now tasked with developing trusting relationships with followers because your organisation has become less stable and predictable.

This assessment supports unit learning outcomes 4 and 5.

Task

1. Referring back to Assessment 2, explain how the simple, complex and wicked problems are affecting employee’s emotions, attitudes and subsequent behaviours. (500 words)
2. Make an argument for the immediate changes should you make to improve staff engagement and motivation in your organisation? (500 words)
3. Articulate how you will create strong bonds of trust to replace bureaucratic rules in defining expectations and relationships. (500 words)
4. What are the key actions you will implement to relieve employee stress and improve job satisfaction? Create a timeline with actions to implement at the 6, 12 and 18 month marks to prevent similar problems from arising in the future. (500 words)

In no more than 1000 words, please explain your views concerning the effectiveness of ASIC as a corporate regulator and enforcer of the Corporations Act 2001.

QUESTION 1

The Hayne Royal Commission was critical of the role of industry regulators, ASIC and APRA. In the Commission’s Final Report (https://financialservices.royalcommission.gov.au/Pages/reports.aspx), Hayne argued that ASIC’s enforcement culture needed to change.

In no more than 1000 words, please explain your views concerning the effectiveness of ASIC as a corporate regulator and enforcer of the Corporations Act 2001. Your answer should carefully consider the enforcement methods available to ASIC under the Act and may take into consideration additional resources, especially relevant legal academic journal articles and case law. (20 marks).

QUESTION 2

Lew is the managing director and major shareholder of Fruitiest Fruit Ltd. (FF) a company that sources and sells gourmet preserved fruits. During his recent holidays, Lew attended a food festival where he met up with other food producers and manufacturers, including Alice. Alice has a range of orchards and specialises in growing cherries and blueberries. She approached Lew and asked him if he would help her market her new line of frozen cherries and berries. Lew told her that FF would not be interested as they had shown only vague interest in diversifying into frozen fruits in the past. However, Lew suggested that he and Alice form a private company and nominate themselves as directors, and Alice agrees. They set up a company called Beny Good Berries Pty. Ltd. (BGB) and have considerable success.

Ten months later, at a Board meeting of FF, Lew proposes that FF enter into a long term contract with BGB, marketing their products. Lew convinces the board that diversifying into frozen foods would be good for FF, and the Board voted in agreement. Sales progress well. Lew never disclosed that he is a shareholder or director at BGB.

Later the Board of FF is surprised to discover that Lew is the majority shareholder and a director of BGB and they think they should take some action against Lew, but they are notsure what to do and what they could achieve.

Using relevant legislation and case examples to support your arguments, discuss whether or not the board of FF has any reason to take legal action against Lew and if they are likely to be successful if they do. (20 marks).