Analyse and Calculate ADR, REVPAR, profit for Laila and Marys offers (Here you need to calculate the ADR and REVPAR with the data provided and comment on the ADR and RevPAR

Assessment Task: Lingham Hotels in Melbourne CBD has 85 fully services rooms. The DOSM – Laila wants to plan for the Christmas holiday period and thus started to see if they have any offers on the way. Last year 2021 records showed that the hotel had suffered a heavy blow because of the governments lockdown restriction and customers were not ready to risk their money and life because of the lockdown scenarios. This year they are getting offers from everywhere and they are worried that they will be overbooked. During the summer season from 21st December 2022 – 4th January 2023 the hotel will serve as the host hotel for the Crickets Association. The Association originally blocked 35 rooms per night for the period at a rate of $100.00 per night. All the rooms in their block have been picked up. The group has requested that Laila add 15 rooms each night to its block at the originally contracted rate of $100.00. It states that its members will use all of the additional rooms if they are made available, but if not, they will move their remaining 15 attendees down the street to the Comfort Inn. Laila is in favor of increasing the block and keeping the group together. Mary the Sales Manager is opposed. She is convinced she can sell 30 more rooms at the normal rack rate of $110. Under her plan, she states, “The hotel can maximize its ADR.” There are two offers that currently need to be considered. You as a revenue manager is required by the RM committee requires to calculate and differentiate explain which of their costs are fixed and variable and any recommendations to change from the variable to fixed costs or would that be better to stay as variable costs according to the cost behaviour and driver and provide a report with the information provided below Forecasted Expenses from for the Christmas period break 21st December 2022 – 4th January 2023 with 80% occupancy Casual staff wages $27,000.00 Electricity charges $12,750.00 Full time staff Salary $45,000.00 Guests’ laundry charges $1,200.00 Phone and internet charges $780.00 Room Cleaning charges $3,750.00 Travel agent Commissions $2,250.00 Water charges $4,200.00 Property Maintenance charges $510.00 Sewage cleaning charges $7,350.00 Superannuation charges $7,200.00 Required: The DOSM, head of the RM committee has asked you to prepare the following and submit a report to the RM committee with the following requirements below to decide. Task 3A: Prepare a short 6 to 8 mins video presentation about your findings and recommendations to the RM committee of Purple Resorts. (20 Marks) The DOSM would like to see these following in the video Presentation for the committee. 1. Cost analysis and Break even Analysis (5 marks) 2. Comparison of Laila and Mary Proposal and normal estimated occupancy and which would be yielding more and your recommendation on which one would yield more? (5 marks) The video presentation should be a created using a PowerPoint slide with a maximum of 10 slides and minimum 6 mins duration (anything less than 6 mins would be marked zero) Once the PowerPoint slides are created, you can use Microsoft PowerPoint to Present and record your presentation. (please go to LMS online learning page to see how to create video presentations) (Tip: First finish your draft analysis in task 3c and then do your presentation) Note you must upload the video link (through Google drive) and PowerPoint slide to the Lms Submission box (both Video and the PowerPoint slides) Note: Posting only PowerPoint slides with no video presentation would be awarded no marks. The task requires to upload both using the LMS drop box link provided Task 3B: Forum Discussion (10 Marks) Task requirements: • Develop (thread) for online discussion based on the Video by uploading your video link Task3A onto LMS discussion forum • Request other students to comment on Your presentation by providing suitable discussion point/s • Students respond to other discussion forums: Students receive 1 point (maximum of 5 points) for every response they receive from other students’ on their discussion forums. A response will only receive a point if it provides the opportunity for further discussion (5 marks). Your video submission link should be posted in the discussion forum by (week11 Sunday, 5 June 2022 11:55 pm) week 12 Sunday, 12 June 2022 11:55 pm Forum discussion Report submission in the Assessment 3b submission link after taking screenshot of the colleague’s discussion. you must paste the discussion forum with replies in a word document and submit in the LMS assessment 3B drop box) Task 3C: Your report should be presented in this format: 30% – week 12 Sunday, 12 June 2022 11:55 pm Contents Page: A. Executive summary (250 – 500 words) (Note- this should be posted in task 3b discussion forum) B. Body of the Report (total 30 Marks) (body of the report should comprise the following) 1. Cost Analysis & Break even Analysis: (Here you must differentiate cost as fixed cost / variable cost and state the reason why they are fixed / variable related to their cost behaviours and recommendations to transform from variable to fixed costs or would that be better to stay as variable costs according to the cost behaviour and driver calculate your BEP using the BEP formula so you need your Fixed cost and variable cost per unit calculated for each room and find out what the Breakeven rooms per day and propose the committee what would be the BEP in units and dollars for 80% occupancy.) (750 – 1000 words) (5 Marks) 2. Analyse and Calculate ADR, REVPAR, profit for Laila and Marys offers (Here you need to calculate the ADR and REVPAR with the data provided and comment on the ADR and RevPAR (10 marks) C. Decision / Recommendation (Explain the reason which offer should the committee accept or be better not accepting any offer with reasons for your explanation with comparison of the offers for your decision (10 marks) (750 words) D. References: Overall Report presentation with no grammar, formatting errors, proper APA style referencing (please check the video on how to properly reference and format in LMS ) (5 Marks)

Using one example, discuss to what extent the opening and the closing of rent gaps is a social, political, and market process.

Q10: Blackstone’s programme of post-financial-crisis housing development, epitomised as ‘buy it, fix it, sell it’, represents an approach that constitutes a rent-gap strategy. Using one example, discuss to what extent the opening and the closing of rent gaps is a social, political, and market process.

 

-reference to rent gap graph and land value taxes

  • -production (opening and closing) of a rent gap: Cyclical process (since land values are not fixed; process of disinvestment and reinvestment)
  • Immediately after construction, capitalized ground rent is usually high
  • Property price (made up of ground rent and built asset value)
  • Property may depreciate in value over time (so u cant capitalise as much as the ground rent) and so (actual) ground rent which can be capitalized upon decreases accordingly
  • Investment in repair and maintenance becomes financially unsound (since actual ground rent too low)
  • Higher income tenants move away (disinvested area), replaced by lower income tenants. Displacement.
  • Landlords undermaintain properties, collecting as much rent as possible while investing as little as they can – ‘milking’ properties (Slater, 2017)

 

-Investment when there is a big enough gap b/n the Current ground rent which can be capitalized upon (in the land’s present use) vs. potential ground rent (land put to a higher use)

Once the gap b/n capitalised g rent and potential ground rent is big enough, the rent gap can be closed since investment has been de-risked to the extent it is worth investing

Present use vs. ‘Higher use’

Use value vs. Exchange value. If the exchange value of a better use is higher, it opens up the rent gap and gentrification (in this case it is investment in individual properties) can occur.

After development, the capitalised ground rent line goes back up to meet the potential ground rent line

 

-MUST refer to social, political and market processes

MAX: 1500 WORDS

DO NOT USE PLAGIARISM CHECKER

Full references not needed, can just put author name and year in brackets next to each referenced bit.

 

verify the stability of building and design for the building foundations.

4.2.5 Geotechnical solution for the proposed building

This will include equilibrium calculations to verify the stability of building and design for the building foundations. Bore hole data from the British Geological survey site of the nearby locations can be used for these purposes. These can be found at https://www.bgs.ac.uk/data/boreholescans/home.html.

 

 

From this borehole data chalk is the predominant soil type for the area.

 

Draw Polar Diagram for Porters Theory illustrating the strengths and weakness of the firm.

Summary

 

4000 words assignment

100 Marks

For every 1000 words 5-10 references (20-40 references – 4000 words)

2/3 Academic 1/3 Non-Academic References

Introduction and Conclusion not included in word count

3rd Person

Abstract not required

Introduction 100 words (What is the purpose of the assignment and structure)

Conclusion 125 words (Summary of each of the 4 tasks)

PWC, McKensie, Deloitte Preferred References

 

Example of Content Page

 

Task 1 – 800 words

For PESTLE (2 of 6 in main body)

PESTLE mention why some elements aren’t that important (Social and Technological most important)

TOWS Matrix

Task 2 – 800 words

Draw Polar Diagram for Porters (Main Body) – Excel [Radar] {400 Words}

Focus on changing forces

Cover full analysis in appendix

 

PUV Analysis (400 Words)

Coverage, Security, Reliability and Cost (X axis)

Perceived Use Value (Y axis)

 

Task 3 – 1200 words

Balanced Scorecard

Ansoff

Mendelow

 

Task 4 – 800 words

Financial Plan – Sales Projections, best case scenario, worst case scenario (Excel)

Gantt Chart (Timelines) – Dependencies

3-4 stages for rollout (Pilot – Short-term – Medium-term – Long-term)

Risk Evaluation

 

 

Design a project log (plan) with financial budgeting for Apps4All consultancy house.

Assessment Brief

This assessment brief provides details of the overall assessment for your module. Where a module has multiple components, these are listed below. It will provide outline details of the Coursework and instructions for individual presentation. Section 1 provides the clarity for the assessment component 1 and Section 2 provides details to support your assessment.

 

Component 1:             Consultancy Portfolio: 4000 words (Weighting 100% of the module) Summative)

 

The mark will be awarded based on an overall judgement of both components. Both elements must be attempted and an overall mark of at least 40% must be achieved to pass the module.

Submission details

 

Component Submission Date Time
Individual Consultancy Report Friday Week 10 of Term – see canvas for date 14:00

 

Module Learning Outcome Assessment Matrix

Learning Outcomes Consultancy Report
Understand different models and approaches to consulting P
Develop the skills required to manage a range of stakeholders in consulting situations P
Develop the skills required to manage and evaluate the impact of consulting processes on organizational performance P
Adopt behaviours that are aligned and promote ethical and professional codes of conduct paying particular attention to ethics, conflict resolution and confidentiality of information P
Evaluate the costs and benefits of different personal professional development activities P
Identify problems and business needs P
Diagnosis and solution definition, as well as solution appraisal and evaluation (drawing on programme LO: “Plan and evaluate solutions exercising significant judgment and critical insight into key project management and business strategy models.”) P

 

Section 1 Module Specific Assessment Briefs

Component 1: Individual Consultancy Report

 

Total Marks:   100

Word count:    The overall word count is 4000 words (+/- 10 %)

Weighting:      100% of overall mark

 

 

 

Scenario

The online fast fashion apparel sector is currently undergoing a deep transformation fuelled by customers’ changing habits and new digital technologies (Fernandez et al., 2021). With online fast fashion delivery, customers can stay home and have their orders delivered right to their doorstep using a wide range of delivery services [Lagorio and Pinto, 2020]. With the increasing use of e-commerce, there are a number of number of factors that influence customers’ choice of brands when shopping online for fast fashion apparel. For example:

  • Family, social class, cultures, and subculture contribute towards purchasing decisions of online fast fashion apparel customers (Wood and Hayes, 2012).
  • Sources of online information also influence product and customer characteristics leading to purchase decision-making of online fast fashion apparel customers (Septianto et al., 2018).
  • Marketers have realized the effectiveness of word of mouth (WOM) being an influencing factor in fostering online fast fashion apparel customers’ choice and purchase decisions (Jung and Seock, 2017).
  • More recently, Covid_19 has had a major impact on the purchasing behaviour of online fast fashion apparel sector customers (McKinsey and Company, 2021).

Because of these influencing factors, online fast fashion apparel companies are finding it increasingly challenging to develop a loyal customer base (Lagorio and Pinto, 2020) as the online fast fashion sector is witnessing frequent switching of customers between the fast fashion brands (Youn et al., 2021).

 

The purpose of this project is to develop a software solution that will enable the online fast fashion apparel companies to overcome these industry issues by satisfying their customers’ purchasing and delivery needs and thereby consolidate their customer base. More specifically, the project seeks to design a software solution with a suitable user interface and options (functions) that will help fast fashion apparel customers’ to make informed decisions about their purchasing and delivery options.

As a result, Apps4All consultancy house [http://www.apps4all.online/] has assigned you as an external consultant to provide a critical review of new opportunities and a complete business proposal for an online fast fashion software solution project. Apps4All seeks to expand its consultancy services to include the fast fashion apparel sector in order to facilitate online fast fashion apparel providers in addressing their customers’ needs regarding product and delivery options.

Task

Task : Design a project log (plan) with financial budgeting for Apps4All consultancy house. This should include: risk assessment; a set of strategic recommendations; and a timeline for the implementation of your proposed business strategy. (20% Marks)

Academic Conventions: Clarity of report structure (e.g. referencing using Harvard Reference style; spell check; proof reading; appropriate headings; numbered tables/figures with sources etc.) (10% Marks)

 

 

References

Fernandes, S., Venkatesh, V.G., Panda, R. and Shi, Y., 2021. Measurement of factors influencing online shopper buying decisions: A scale development and validation. Journal of Retailing and Customer Services, 59, p.102394.

Jung, N.Y., Seock, Y.K., 2017. Effect of service recovery on customers’ perceived justice, satisfaction, and word-of-mouth intentions on online shopping websites. Journal of Retailing Consumer Service. 37, 23–30.

Lagorio, A. and Pinto, R. (2020). “Food and fast fashion retail logistics issues: A systematic literature review”. Research in Transportation Economics. Forthcoming [https://doi.org/10.1016/j.retrec.2020.100841]

McKinsey and Company (2021), The state of Fashion 2021: In search of promise in perilous times: https://www.mckinsey.com/industries/retail/our-insights/state-of-fashion [Accessed 20 June 2021].

Septianto, F., Chiew, T.M., 2018. The effects of different, discrete positive emotions on electronic word-of-mouth. Journal of Retailing Consumer Service. 44, 1–10.

Stuppy, A., Mead, N.L., Van Osselaer, S.M., 2020. I am, therefore I buy: low self-esteem and the pursuit of self-verifying consumption. Journal of Customer Research. 46 (5), 956–973.

Youn, S.Y., Lee, J.E. and Ha-Brookshire, J., 2021. Fashion Consumers’ Channel Switching Behavior During the COVID-19: Protection Motivation Theory in the Extended Planned Behavior Framework. Clothing and Textiles Research Journal, 39(2), pp. 139-156.

Wood, W., Hayes, T., 2012. Social Influence on consumer decisions: motives, modes, and consequences. Journal of Consumer Psychology. 22 (3), 324–328.

Design a feasible business strategy for Apps4All consultancy house based on a software solution with a suitable user interface and options (functions).

Module Learning Outcome Assessment Matrix

Learning Outcomes Consultancy Report
Understand different models and approaches to consulting P
Develop the skills required to manage a range of stakeholders in consulting situations P
Develop the skills required to manage and evaluate the impact of consulting processes on organizational performance P
Adopt behaviours that are aligned and promote ethical and professional codes of conduct paying particular attention to ethics, conflict resolution and confidentiality of information P
Evaluate the costs and benefits of different personal professional development activities P
Identify problems and business needs P
Diagnosis and solution definition, as well as solution appraisal and evaluation (drawing on programme LO: “Plan and evaluate solutions exercising significant judgment and critical insight into key project management and business strategy models.”) P

 

Section 1 Module Specific Assessment Briefs

Component 1: Individual Consultancy Report

 

Total Marks:   100

Word count:    The overall word count is 4000 words (+/- 10 %)

Weighting:      100% of overall mark

 

 

 

Scenario

The online fast fashion apparel sector is currently undergoing a deep transformation fuelled by customers’ changing habits and new digital technologies (Fernandez et al., 2021). With online fast fashion delivery, customers can stay home and have their orders delivered right to their doorstep using a wide range of delivery services [Lagorio and Pinto, 2020]. With the increasing use of e-commerce, there are a number of number of factors that influence customers’ choice of brands when shopping online for fast fashion apparel. For example:

  • Family, social class, cultures, and subculture contribute towards purchasing decisions of online fast fashion apparel customers (Wood and Hayes, 2012).
  • Sources of online information also influence product and customer characteristics leading to purchase decision-making of online fast fashion apparel customers (Septianto et al., 2018).
  • Marketers have realized the effectiveness of word of mouth (WOM) being an influencing factor in fostering online fast fashion apparel customers’ choice and purchase decisions (Jung and Seock, 2017).
  • More recently, Covid_19 has had a major impact on the purchasing behaviour of online fast fashion apparel sector customers (McKinsey and Company, 2021).

Because of these influencing factors, online fast fashion apparel companies are finding it increasingly challenging to develop a loyal customer base (Lagorio and Pinto, 2020) as the online fast fashion sector is witnessing frequent switching of customers between the fast fashion brands (Youn et al., 2021).

 

The purpose of this project is to develop a software solution that will enable the online fast fashion apparel companies to overcome these industry issues by satisfying their customers’ purchasing and delivery needs and thereby consolidate their customer base. More specifically, the project seeks to design a software solution with a suitable user interface and options (functions) that will help fast fashion apparel customers’ to make informed decisions about their purchasing and delivery options.

As a result, Apps4All consultancy house [http://www.apps4all.online/] has assigned you as an external consultant to provide a critical review of new opportunities and a complete business proposal for an online fast fashion software solution project. Apps4All seeks to expand its consultancy services to include the fast fashion apparel sector in order to facilitate online fast fashion apparel providers in addressing their customers’ needs regarding product and delivery options.

Task : Design a feasible business strategy for Apps4All consultancy house based on a software solution with a suitable user interface and options (functions). This software solution should be designed to facilitate the online fast fashion apparel providers to meet their customers’ purchasing and delivery needs. You are expected to apply the relevant theoretical frameworks and analytical tools to support your analysis. (30% Marks)

Apply business sector level theoretical frameworks and analytical tools to evaluate current online fast fashion apparel sector’s challenges and most common approaches to address their customers’ needs regarding purchase and delivery options.

Scenario

The online fast fashion apparel sector is currently undergoing a deep transformation fuelled by customers’ changing habits and new digital technologies (Fernandez et al., 2021). With online fast fashion delivery, customers can stay home and have their orders delivered right to their doorstep using a wide range of delivery services [Lagorio and Pinto, 2020]. With the increasing use of e-commerce, there are a number of number of factors that influence customers’ choice of brands when shopping online for fast fashion apparel. For example:

  • Family, social class, cultures, and subculture contribute towards purchasing decisions of online fast fashion apparel customers (Wood and Hayes, 2012).
  • Sources of online information also influence product and customer characteristics leading to purchase decision-making of online fast fashion apparel customers (Septianto et al., 2018).
  • Marketers have realized the effectiveness of word of mouth (WOM) being an influencing factor in fostering online fast fashion apparel customers’ choice and purchase decisions (Jung and Seock, 2017).
  • More recently, Covid_19 has had a major impact on the purchasing behaviour of online fast fashion apparel sector customers (McKinsey and Company, 2021).

Because of these influencing factors, online fast fashion apparel companies are finding it increasingly challenging to develop a loyal customer base (Lagorio and Pinto, 2020) as the online fast fashion sector is witnessing frequent switching of customers between the fast fashion brands (Youn et al., 2021).

 

The purpose of this project is to develop a software solution that will enable the online fast fashion apparel companies to overcome these industry issues by satisfying their customers’ purchasing and delivery needs and thereby consolidate their customer base. More specifically, the project seeks to design a software solution with a suitable user interface and options (functions) that will help fast fashion apparel customers’ to make informed decisions about their purchasing and delivery options.

As a result, Apps4All consultancy house [http://www.apps4all.online/] has assigned you as an external consultant to provide a critical review of new opportunities and a complete business proposal for an online fast fashion software solution project. Apps4All seeks to expand its consultancy services to include the fast fashion apparel sector in order to facilitate online fast fashion apparel providers in addressing their customers’ needs regarding product and delivery options.

Tasks

To achieve these business objectives as an external consultant, you need to write a consultancy report focusing on the following 4 tasks.

Task 1: Apply micro and macro level theoretical frameworks and analytical tools to evaluate the potential factors that influence existing online fast fashion apparel sector. The analysis should be supported by real-world examples and case studies. (20% Marks)

Task 2: Apply business sector level theoretical frameworks and analytical tools to evaluate current online fast fashion apparel sector’s challenges and most common approaches to address their customers’ needs regarding purchase and delivery options. The analysis should be supported by real-world examples and case studies.

Apply micro and macro level theoretical frameworks and analytical tools to evaluate the potential factors that influence existing online fast fashion apparel sector.

Assessment Brief

This assessment brief provides details of the overall assessment for your module. Where a module has multiple components, these are listed below. It will provide outline details of the Coursework and instructions for individual presentation. Section 1 provides the clarity for the assessment component 1 and Section 2 provides details to support your assessment.

 

Component 1:             Consultancy Portfolio: 4000 words (Weighting 100% of the module) Summative)

Scenario

The online fast fashion apparel sector is currently undergoing a deep transformation fuelled by customers’ changing habits and new digital technologies (Fernandez et al., 2021). With online fast fashion delivery, customers can stay home and have their orders delivered right to their doorstep using a wide range of delivery services [Lagorio and Pinto, 2020]. With the increasing use of e-commerce, there are a number of number of factors that influence customers’ choice of brands when shopping online for fast fashion apparel. For example:

  • Family, social class, cultures, and subculture contribute towards purchasing decisions of online fast fashion apparel customers (Wood and Hayes, 2012).
  • Sources of online information also influence product and customer characteristics leading to purchase decision-making of online fast fashion apparel customers (Septianto et al., 2018).
  • Marketers have realized the effectiveness of word of mouth (WOM) being an influencing factor in fostering online fast fashion apparel customers’ choice and purchase decisions (Jung and Seock, 2017).
  • More recently, Covid_19 has had a major impact on the purchasing behaviour of online fast fashion apparel sector customers (McKinsey and Company, 2021).

Because of these influencing factors, online fast fashion apparel companies are finding it increasingly challenging to develop a loyal customer base (Lagorio and Pinto, 2020) as the online fast fashion sector is witnessing frequent switching of customers between the fast fashion brands (Youn et al., 2021).

 

The purpose of this project is to develop a software solution that will enable the online fast fashion apparel companies to overcome these industry issues by satisfying their customers’ purchasing and delivery needs and thereby consolidate their customer base. More specifically, the project seeks to design a software solution with a suitable user interface and options (functions) that will help fast fashion apparel customers’ to make informed decisions about their purchasing and delivery options.

As a result, Apps4All consultancy house [http://www.apps4all.online/] has assigned you as an external consultant to provide a critical review of new opportunities and a complete business proposal for an online fast fashion software solution project. Apps4All seeks to expand its consultancy services to include the fast fashion apparel sector in order to facilitate online fast fashion apparel providers in addressing their customers’ needs regarding product and delivery options.

Task

To achieve these business objectives as an external consultant, you need to write a consultancy report focusing on the following  task.

Task : Apply micro and macro level theoretical frameworks and analytical tools to evaluate the potential factors that influence existing online fast fashion apparel sector. The analysis should be supported by real-world examples and case studies.

Complete a 1000-word literature review on reflective learning approaches which informed the design of your artful annotated vlog or audio blog

Research Design

Complete a 1000-word literature review on reflective learning approaches which informed the design of your artful annotated vlog or audio blog (see table below for guidance): Building and Designing a Literature Review   For research there is a requirement for positioning the study within its’ relevant theoretical context by conceptualising the focus (aim) of the study. For this critical qualitative inquiry on the being and becoming a reflexive practitioner) your literature review is the theoretical justification for the design of your vlog or audio reflective blog. This is framed around reflective learning (see sessions 4 and 5) and this gives you permission to be vulnerable, discover your authentic identities (sessions 1 and 2). This is framed by the research aim, and this determines your reflective learning approaches which you critique and justify how you have used them in the design of your artful annotated vlog or audio blog. Research Aim Reflective Learning Approaches Single Experience Cycle of reflection plus maybe reflection in action and or on action; swampy lowlands; critical altering perception; through liminal space; through artful and or metaphorical approaches (e.g., portals and maps)   Life event Spiral of reflection plus maybe reflection in action and or on action; swampy lowlands; critical altering perception; through liminal space; this is through artful and or metaphorical approaches (e.g., portals and maps) Single Feeling or Emotion Spiral of reflection plus maybe reflection in action and or on action; swampy lowlands; critical altering perception; through liminal space; this is through artful and or metaphorical approaches (e.g., portals and maps) How Others See you Biographical approaches plus maybe reflection in action and or on action; swampy lowlands; critical altering perception; through liminal space; is this through artful and or metaphorical approaches (e.g., portals and maps) To build the literature review you should; Read the readings from the sessions which are located within the My Module Resources Complete a literature search in ‘Reflective Practice Periodical’ (located within the University Library) Complete a google scholar search for key scholars; key words (reflective learning approaches) Locate articles in other periodicals including; Journal of Management Development, Teaching and Teacher Education; Studies in HE Complete an annotated bibliography Bibliographic Citation Extracts Paraphrasing and Linkages Within this column you outline the full academic citation For example; CIPD (2020) ‘Embedding ways of working and implications for the Post Pandemic Workplace’, London: CIPD Holland, P and Brewster, C (2020) Contemporary work and the future of employment in developed countries, London: Routledge, pp. 15-32 Within this column you extract relevant information from the sources from column 1; Within this column you start to write by paraphrasing (e.g., not copying and using your own words and then citating the source, you start to draw links between the various sources) To support the research design, you will complete a tabulation of the design of the artful annotated vlog or audio blog as follows (the method is determined by the research aim): Method (tabulation)- Single Experience or Life Event (Session 7) – (not counted in word count) Methodology Method: Steps of Gibbs’ Cycle Data and Behaviours Outline and justify methodology (requires academic citations) Explain and outline where the steps exists within the annotated Vlog or audio blog (e.g., timings, if using metaphor explain.   Complete as steps 1 and 2; 3 and 4; 5 and 6   If a life event there will be more than one table. Outline and explain where the data and behaviours exist (note: these may not exist in each step)..     Method (tabulation)- Single Emotion or feelings (Session 8) – (not counted in word count)   Methodology Method: Stages of Gardner’s Cycle Data and Behaviours Outline and justify methodology (requires academic citations) Explain and outline where the steps exists within the annotated Vlog or audio blog (e.g., timings, if using metaphor explain.   Outline and explain where the data and behaviours exist (note: these may not exist in each stage)..     Method (tabulation)- How Others see you (Session 9) – (not counted in word count) Methodology Method: Panes of JOHARI’s Window Data and Behaviours Outline and justify methodology (requires academic citations) Explain and outline where the steps exists within the annotated Vlog or audio blog (e.g., timings, if using metaphor explain.   Outline and explain where the data and behaviours exist (note: these may not exist in each pane).. To support the above, see table below: Building and Designing a ‘Method’   This is how you designed your artful annotated Vlog or Audio Blog and as indicated in the assessment brief and guide there are sections you are required to consider. As part of the research design for this critical qualitative inquiry on the being and becoming a reflexive practitioner is the philosophical positioning of the study. This is influenced by the positionality of the researcher (this clouds the perspective of the researcher due to class, sexuality, gender, geographical location, education, faith, spirituality); voice and agency of the researcher. Furthermore, this is determined by; The research aim The research approach (creative – using poetics as a form of artful embodiment). Branch of Research Design Single Experience (Session 7) Life Event (Session 7) Single Feeling or Emotion (Session 8) How Others See you (Session 9) Ontology (the world view – how you see the world; for this type of research this is referred to as subjective or as postmodern it is perceptual Subjective and or perceptual Subjective and or perceptual Subjective and or perceptual Subjective and or perceptual Epistemology (the building and creation of knowledge) Critical Qualitative Inquiry Critical Qualitative Inquiry Critical Qualitative Inquiry Critical Qualitative Inquiry Philosophy (the perspective of the researcher) Feminist; Lifeography Feminist; Lifeography Feminist; Lifeography Feminist; Lifeography Methodology (the framing and development of knowledge) Artful action research or artful reflexive dialogic action research Artful action research or artful reflexive dialogic action research Auto-ethnographic practices (emotional recall; systematic sociological introspection; therapeutic inquiry); bricolage of art based (artful auto ethnographic practices) Artful reflexivity or artful reflexive dialogic action research Method (the analytical frame of the ‘data’ – whether this is by using poetics) –        A Single Gibbs Cycle –        Poetics (e.g., creative expressions, such as poetry, lyrics, drawings, photographs, dance, proverbs) –        At least 2 Gibbs Cycles (as a spiral) –        Poetics (e.g., creative expressions, such as poetry, lyrics, drawings, photographs, dance, proverbs) –        A Gardner Cycle –        Poetics (e.g., creative expressions, such as poetry, lyrics, drawings, photographs, dance, proverbs) –        A JOHARI Window –        Poetics (e.g., creative expressions, such as poetry, lyrics, drawings, photographs, dance, proverbs) There are numerous sources for readings including those located in the UGB361 My Module Resources; plus look at; Qualitative Inquiry Sage Handbook of Auto Ethnography Sage Handbook of Action Research Oxford Handbook of Qualitative Research Sage Handbook of Qualitative Research Key scholars in this area include; Carolyn Ellis; Yiannis Gabriel; Roger Pelias; B-L Barleet; Sarah Holman; Susan Findley   Artful Annotated Vlog or Audio Blog.   Within the artful annotated vlog or audio blog you are expected to include as a form of artful embodiment at least two different types of poetics and a form of expression of your behaviour and action. This will be explained and demonstrated in the online lectures delivered by the Module Leader and also you will have the opportunity to outline and discuss your ideas within the workshops. The structure of the assessment is outline in the following MAHARA link located here https://eportfolio.sunderland.ac.uk/view/view.php?t=NAoq0ceLryKUDtd5ku6f   Submission Details.   The completed assessment as a MAHARA page and submitted as a secret URL (it is your responsibility to ensure the secret url can be accessed and opened by the assessor) to the UGB361 Final Submission drop box no later than 23.59pm (UK Time) on May 14th 2022, if you cannot submit on time you are required to discuss this with the Module Leader only. This assessment ‘tests’ all of the learning outcomes: Knowledge K1    A critical understanding of their evolving identity and or self-image as future managers and leaders through critical reflective practice K2     A critical understanding of the challenges for the authentic Business professional of the 21st century          Skills S1     The ability to critically reflect on the qualitative research design strategy which uses personal data sources. S2    Critical evaluation and analysis of personal data sources which are presented as a storyboard. S3        Through critical reflection, developing routines of self-awareness as future managers and leaders.

Provide a critical qualitative inquiry framed around emerging professional identity in the form of a 3-to-5-minute artful annotated vlog or a 3-to-5-minute artful annotated audio blog, this is supported by a research design.

UGB361 Developing the Reflexive Practitioner (2021-22)

Assessment Brief

 

Introduction

 

There is an increasing recognition in management literature for the need for managers and associated professions (e.g. Finance, HR, Marketing) to be reflexive, agile and responsive to an ever-increasing turbulent environment. The recognition of reflexive practitioners is at the heart of management learning and development.

 

This module has been designed too:

 

  • Develop your understanding of your authentic identities as a person; practitioner; manager; professional
  • Increase your awareness of your positionality (your world view) as a person; practitioner, manager, professional
  • Challenge your assumptions in terms of values, personality, emotional intelligence, social intelligence, the way you act and behave
  • Start to uncover your professional identity as a HR Practitioner or a Finance Practitioner or a Marketing Practitioner
  • Start to uncover your professional identity as a Line Manager.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Research Task

 

This research is a critical qualitative inquiry framed around emerging professional identity in the form of a 3-to-5-minute artful annotated vlog or a 3-to-5-minute artful annotated audio blog, this is supported by a research design. The focus of this research is action and behaviour including the identification of behaviours or values indicated from one of the main management professional bodies:

 

 

Or as a

 

 

Or as a

 

 

Or as a

 

Future Marketing Practitioner using the CIM framework located at https://www.cim.co.uk/more/professional-marketing-competencies/

 

For this you will be required to frame your research on one of the following:

 

  • A Single Experience
  • A Life Event
  • A Single Emotion or feeling in multiple experiences or events
  • How others see you

 

To support your artful annotated vlog or audio blog you will be expected to complete the following:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Assessment Criteria

 

In addition to the University of Sunderland Undergraduate Criteria the following marking framework will be applied:

 

Grade Band Description
0 to 15 There is no evidence the assessment set have has been completed and this could include not following instructions; including no research design and no audio reflection or Vlog.
16 to 39 There is limited and or descriptive approach to analysing the literature on reflective learning (traditional or metaphorical, artful). There is limited evidence of a method analysed. This is mainly a presentation of information which is described rather than analysed to inform the vlog or audio reflection. The literature review indicates a limited awareness of the relationship with the design of the vlog or audio reflection.
40 to 49 There is evidence of a limited range of theoretical sources. There is evidence of limited (mainly descriptive) insight and unearthing the nuances of professional identity and how this is expressed within the vlog or audio reflection. There is limited analysis and evaluation of literature, and the method which informed the design of the vlog or audio reflection.
50 to 59 There is evidence of a range of theoretical sources. There is evidence of descriptive insight and unearthing the nuances of the professional identity within the vlog and or audio reflection. The literature review indicates some awareness of the reflective learning approaches used to build the research design. This is also evident in the method.
60 to 69 There is evidence of a detailed and deeply insightful research design and method drawing from a multiple range of theoretical sources. There is evidence of insight and unearthing the nuances of professional identity within the vlog or audio reflection.. It is contemporary and relevant. The literature reviewed and evaluated indicates some depth and critique of reflective learning approaches and the method starts to explore the philosophical creation of professional knowledge and ways of knowing. This includes insights and evidence of originality and creativity.
70 and above There is evidence of a detailed and deeply insightful research design drawing from a multiple range of theoretical sources. There is evidence of insight, originality, creativity and unearthing the nuances and complexities of professional identity. The literature reviewed and evaluated indicates a deep and critical appreciation of the reflective learning approaches. There is evidence of connectivity between the vlog or audio reflection and the literature (theory), this includes insights and evidence of originality, including creativity and novel approaches to presenting the vlog or audio reflection.

 

 

Dr P-A Armstrong, VC Teaching Fellow, SFHEA

Senior Lecturer HRM and Leadership

Digital Learning and Teaching Lead

Module Leader: UGB361

January 2022