Create a 12- to 15-slide Microsoft® PowerPoint® presentation with speaker notes on trends in the consumer buying environment

12 slides with speaker notes (50 words) due 8pm

Create a 12- to 15-slide Microsoft® PowerPoint® presentation with speaker notes on trends in the consumer buying environment, and explain how these tie into the marketing segmentation by consumer groups.

Describe the consumer trends that are influencing purchasing patterns, and provide an overview of the different consumer groups (market segments).

Choose two of the companies from the list below.

  • Sports spectrum Greeting cards
  • Ty Beanie Babies
  • Sara Lee Desserts
  • Skeeter Boats
  • Gold Bond

Examine each company’s website to determine what segmentation strategy the firm uses.

Answer the following questions, and provide explanations for your responses:

  • Who is the intended target market for the website?
  • What communications objectives do you think the company is trying to accomplish?
  • What product-positioning strategy is being used?
Discuss the ways life changed in America in the post-WWI era.

A rennaiasance

1. Discuss the ways life changed in America in the post-WWI era. 

To the victor…

On April 2, 1917, President Wilson gave http://historymatters.gmu.edu/d/4943/. In the speech, he promised that the United States would “make the world safe for democracy”:

We shall fight for the things which we have always carried nearest our hearts—for democracy, for the right of those who submit to authority to have a voice in their own governments, for the rights and liberties of small nations, for a universal dominion of right by such a concert of free peoples as shall bring peace and safety to all nations and make the world itself at last free.

To such a task we can dedicate our lives and our fortunes, everything that we are and everything that we have, with the pride of those who know that the day has come when America is privileged to spend her blood and her might for the principles that gave her birth and happiness and the peace which she has treasured. God helping her, she can do no other.

2. How does that ideal compare to the reality of American society during this time?

Readings

The American Yawp, Chapter 21 “World War I and Its Aftermath” and Chapter 22 “A New Era” 

https://www.newyorker.com/magazine/2019/11/11/when-america-tried-to-deport-its-radicals

Benchmark – major counseling theories comparison paper

Details:

Throughout the course, you have studied and written about a number of counseling theories that are used as the basis for the counseling profession. In this paper, choose a theory and compare it against each of the following three theories:

  1. Cognitive behavior therapy (CBT)
  2. Solution-focused
  3. Psychoanalysis

Choose a theory that you have studied in this course. Do not choose one of the three theories listed above.

Compare your selected theory against the three theories listed above.

Write a 1,500-2,000-word paper discussing your theory comparisons. Include the following in your paper:

Part 1: Selected Theory

  1. Founding theorist(s) for the selected theory
  2. Standard interventions for the selected theory
  3. At least three main concepts of the selected theory

Part 2: Cognitive Behavior Theory (CBT)

  1. Founding theorist(s) for CBT
  2. Standard interventions for CBT
  3. Similarities and differences between your selected theory and CBT

Part 3: Solution-Focused Theory

  1. Founding theorist(s) for solution-focused theory
  2. Standard interventions for solution-focused theory
  3. Similarities and differences between your selected theory and solution-focused theory

Part 4: Psychoanalysis

  1. Founding theorist(s) for psychoanalysis
  2. Standard interventions for psychoanalysis
  3. Similarities and differences between your selected theory and psychoanalysis

Include at least three scholarly references in your paper in addition to the course textbook.

Prepare this assignment according to the guidelines found in the APA Style Guide, located in the Student Success Center.

This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion.

How should government promote “the general welfare”?

Lesson 11 Discussion

Discussion Guidelines: Your initial post should be approximately one page (250 words). 

Looking closer at the proposed reforms of social security and Medicare (Raising the retirement age, privatizing social security, raising social security taxes), discuss your opinions on these proposals – do you agree or disagree with these proposals? Is there a good solution to the issue of maintaining these programs for future generations due to rising costs? 

Lesson 11 Assignment

During the video – the speaker discusses “Welfare – the never-ending debate”. In an essay format paper, discuss/answer the questions he asks (list the question and reply with a minimum of a few paragraphs):

How should government promote “the general welfare”?

What welfare programs should exist?

Who should benefit?

What role should the federal government play relative to the states?

Is it a government role at all?

RESOURCES

Social Welfare in the United States

Video: https://www.youtube.com/watch?v=t_ssxCKpECY

Hall, A. (2014, Apr 8). Social Welfare Programs in the United States. [Video]. YouTube.

Lesson 12 Discussion

Discussion Guidelines: Your initial post should be approximately one page (250 words). 

Share with the class a local social service program that benefits your community (that is not listed in this chapter). These programs can be found on your local county website (usually under social services).

Describe your planning process

Blog Questions

1. Describe your planning process. How do you personally prepare for a writing assignment? Which points of the star do you consider when planning a writing assignment?


2. Choose one of the activities (pages 17 -27): brainstorming, listing, freewriting, questioning, or sketching to see how many ideas you can come up with in  5-10 minutes that relate to your topic. Post your discovery activity in your blog and a reflection on its effect on the development of your essay. (Visuals can be photographed and posted as pictures.) 

PowerPoint Presentation on the Legacy of the Progressive Era.

Legacy of the Progressive Era

Prepare a PowerPoint Presentation on the Legacy of the Progressive Era. Using resources from the Topic 6 Readings, including your textbook, materials provided by your instructor through class discussion, and materials from the GCU Library Guide for HIS-144 US History Themes, prepare your PowerPoint with the following areas of focus: Regulation of Business, Greater Democracy, Conservationism, the Rise of Professionalism, and Prohibition. The PowerPoint should be five to six slides (a minimum of one for each area) and include slide notes of 100-200 words for each. Additionally, include a title, introduction, and reference slide(s), which do not count toward the five to six slide totals. Each response should show good writing mechanics, grammar, formatting, and proper citations at the end of each question/response. 

Refer to the resource, “Creating Effective PowerPoint Presentations,” located in the Student Success Center, for additional guidance on completing this assignment in the appropriate style. 

This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion of the assignment.

While APA style is not required for the body of this assignment, solid academic writing is expected, and in-text citations and references should be presented using APA documentation guidelines, which can be found in the APA Style Guide, located in the Student Success Center.