Marketing Strategies The Pursuit of Happiness Paper

For this assignment you should watch a movie, or re-watch a movie you remember seeing in the past. In any number of movies I can think of there is a leader who, by articulating a vision and a challenge to others to see it happen, convinces followers to join them in trying to achieve something. The leader then organizes the activities and motivates followers to help the entire organization achieve the vision. There are plenty of sports movies (e.g., Coach Carter, Remember the Titans), action movies (Oceans 11, The Italian Job), and animated movies (e.g., Toy Story, A Bugs Life), where some leader(s) create a compelling vision for others to follow and lead others to success. In the paper, take 500-750 words to describe the basic plot of the movie (in your own words!). Then, for the rest of the paper, using some of the terms and ideas described in the chapters, explain how the leader(s) contributed to success. Be sure to describe specific scenes in the movie (cite these using the time elapsed since the start of the movie, e.g., 52-53 minutes), and cite specfic pages of the textbook chapters that refer to the concepts in the book that help explain the success of the leader(s). Feel free to use other sources of information to further understand and describe theories. For example, the Path-Goal Theory may be a very powerful concept for understanding a particular leader’s success, but since this is covered in less than one page in the text book, it may be necessary to access a few more sources to fully apply this theory.This paper should be around 1800-2500 words, with proper referencing of all sources used. I recommend using the APA format for the paper and references, although I am not a stickler for following every detail of the official formating guidelines. The library or the writing center can provide assistance if you have any questions. There are also a number of sources of information regarding this standard, including