Write a 2500 word Individual report based on a strategic review of an organization.

Assessment 1 – Coursework

Coursework Instructions (Business Tesco)
The coursework will be a 2500 word Individual report based on a strategic review of an organization. A suggested structure of the report is shown below – Contents (not included in the word count) – Executive summary (300 words) An overview of the whole strategic review contained within the report Strategic review (2200 words) A strategic analysis of the organization (60% mark weighting): – Environmental analysis – Resource and competence analysis Recommendations for future development (30% mark weighting): – TOWS matrix and/ or Ansoff matrix to generate strategic options. – Review two or more options against the criteria of suitability, feasibility and acceptability. Recommendations References (not included in the word count) – Appendices of supporting material (not included in the word count) – 10% of marks are for referencing and presentation. – Important Note: The above structure is ONLY a suggestion. There are many ways of writing a report & you should use what suits your style best. Coursework general guidance notes: – You must not do any primary research. All research should be conducted using secondary sources only. – Diagrams and charts can be in appendices or throughout the body of the report. This is a style issue and therefore up to you. – “In text” referencing is part of the word count, but the references list is not. – A content page (not included in word count) and page number are required. – An executive summary should summarize the key points & findings in the report. It is not a plan of what you intend to do. – You are not required to provide critique of tools and models in this report. – Appendices are optional and must not exceed 5 pages (10 slides.) They should support the main body of the report. – Tables & diagrams in the body of the report count in the word count, but not if in the appendices. Coursework companies – You will investigate a company of your choice (Tesco) – It may be possible & necessary, for some of these companies to choose one part of the company eg. a business unit, brand or location/ geography).