This is a research paper specifically focusing on the Reputation Management module.

You need to write a research paper outlining the key ideas that should be considered in understanding how important it is to have a self-digital presence and self-digital reputation within the digital age.

This includes explaining what is involved in building a self-online presence and online identity, especially within a digitalised world. Exploring what makes a strong self-digital presence and the importance of it.

You need to present your answers and arguments of the research paper to be fully supported by evidence from appropriate academic references (academic websites, journal articles, academic books, studies) that have come from a reliable and trustworthy source.

When using empirical evidences within the main arguments, you should provide the in-text citations referencing the empirical evidence with the author’s last name and year of work i.e (Andrews, 2004) and of course, include all the in-text citations in the bibliography at the end.