Marketing plan presentation | Principles of Marketing MKT-301-Ol02 | Saint Leo University
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Instructions
Presenting your Marketing Plan.ÿ
The specific instructions and requirements for the Oral Presentation include:? ÿ ÿProfessionally prepared slidesÿ? ÿ ÿThe PPT should be between eight (8) and 10 minutes in lengthÿ? ÿ ÿAssume you are presenting to a potential investor or lender ? a professional business audience (your classmates)
?ÿ ÿProvide a voiceover for the PowerPoint Presentation. How to Make a Narrated PowerPoint VideoThis is a modified, condensed version of the Written Plan? ÿ ÿTitle slide? ÿ ÿIntroduction ? 1 slide? ÿ ÿSMART Model Objectives ? 1 slide? ÿ ÿProduct/Service Description with Feature & Benefit chart ? 2 slides? ÿ ÿSWOT Analysis ? 2 slidesÿ? ÿ ÿSegmentation Analysis ? 2 slides? ÿ ÿSupply Chain Plan ? 1 slide? ÿ ÿPricing Strategy (brief) ? 1 slideÿ? ÿ ÿIMC ? (number of slides may vary) Also include:ÿo ÿ ÿA Creative Brief for each distinct plan partÿo ÿ ÿExamples/Samples of content/artwork/images? ÿ ÿSummary ? 1 slideÿ? ÿ ÿReferences (if applicable)
