MANAGING HUMAN CAPITAL AND ENTREPRENEURSHIP

Task
You are a first time entrepreneur who wants to start a new business. You have found an investor to fund your business. However, he wants a detailed explanation about the non-financial aspects of the proposed business. He would like to listen to a presentation delivered by yourself on the following aspects, to get an overall idea about the venture.
The presentation must cover following aspects,
1. Background of the business and operation strategy.
2. Opportunity for the business to thrive in the existing environment – It must include macro environmental analysis, industrial analysis and identification of target customers.
3. Human resource strategy – It must include the strategies to recruit and select employees, manage performance and motivate employees.
4. Potential challenges in different stages of the life cycle of the venture and potential mitigation strategies.