Influences on consumers buying behaviour by hedonic and utilitarian values towards Instagram

I’ve done a simple descriptive analysis of the results already, I need a statistical analysis of the data which has already been transferred to a SPSS file. In the word document which is the current dissertation, I have written some of the methods I believe will work best but feel free to change or add any other methods you feel will be better suited for a more accurate and reliable result. The hypothesis and framework can be found on word documents which help in the discussion area.